ZoomInfo
ZoomInfoExternal reviews
8,350 reviews
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Surprisingly Accurate!
What do you like best about the product?
Search is straightforward and easy. Data seems to be up to date as much as possible.
What do you dislike about the product?
I can't seem to figure out the connection to Outreach. It doesn't work as good as I had hoped.
What problems is the product solving and how is that benefiting you?
Prospecting and email campaigns have become easier when I can search for titles that are relevant on ZoomInfo
Good contacts.
What do you like best about the product?
There are so many contacts on Zoom that you cant find anywhere else. IT makes it very easy to find the peop;le you are looking for, and will even auto generate some contacts.
What do you dislike about the product?
There are sometimes the information is a bit out of date, but you are able to submit a request for an update and the team at ZI will update the information.
Sometimes it is difficult to get a solid grip on the technoilogies used as the sorting can be clunky.
Sometimes it is difficult to get a solid grip on the technoilogies used as the sorting can be clunky.
What problems is the product solving and how is that benefiting you?
Getting in touch with contacts we never could find before.
Recommendations to others considering the product:
DItch whatever current prospecting tool you're using and get on Zoom Info.
Fit for purpose and efficient
What do you like best about the product?
Working in Sales - The ability to find direct lines and mobiles are invaluable, especially in times like this when the majority of employees are working remotely.
What do you dislike about the product?
The lag between new hires / when people move businesses - and having that info in ZoomInfo. Often I find myself finding the appropriate prospect on Linkedin or on their direct website, and ZoomInfo lags behind in having those details to hand. As a result, I am manually inputting information (emails etc.) and do not have access to mobiles / direct lines which is a huge hindrance as people aren't in the office due to Covid.
What problems is the product solving and how is that benefiting you?
Direct / mobile numbers + Email addresses. Having that in a few clicks is useful.
BD ZOOM INFO
What do you like best about the product?
Intuitive, great lead gen tool much wider then traditional list tools like capterra
What do you dislike about the product?
So much wider then capterra like tools, sometimes pulls to many companies that may not be relevant
What problems is the product solving and how is that benefiting you?
Lead gen, BD work
Gold standard for GTM information
What do you like best about the product?
The different product offerings, information, and integrations make ZI a great tool for any go-to-market function. It is more a platform than a point solution. Enrichment, prospecting, planning, etc. can all be done using a single tool to source the required data.
What do you dislike about the product?
ZI doesn't come in cheap - additionally, those with strict privacy controls will have difficulty working with their terms and conditions
What problems is the product solving and how is that benefiting you?
ZoomInfo has the best product on the market for our prospecting needs. (B2B IT sales) Our cold prospecting and outbound motions are built to work with ZI specifically. We're able to uncover personas that we haven't engaged with and are able to reach out to folks using traditional outbound channels (email and phone).
Recommendations to others considering the product:
standardize your data to the smallest number of vendors possible - we had legacy solutions in place which made it difficult for the initial rollout
Good US Data Coverage
What do you like best about the product?
Great enrichment service to help keep technographic and firmographic data up to date
What do you dislike about the product?
Limited coverage outside of the US, trouble finding good contact data
What problems is the product solving and how is that benefiting you?
Data enrichment for all of our accounts and contacts
A different league
What do you like best about the product?
The ease of finding accurate business email addresses and exporting them with accuracy and confidence. Previously our team had been using Lusha and RocketReach, where you pay a credit per prospect but know there's a high chance of the info being inaccurate. The customer service from support was fantastic - technical issues answered within 10 minutes.
What do you dislike about the product?
Being a fairly niche business, it is a challenge that the industry field isn't exact or fully configurated. For example, "Finance" will group a wide range of companies but when prospecting it's important to be able to split into more specific verticals, for example, "Private Equity", "Venture Capital", "Hedge Fund" or "Asset Managers" etc. Whilst holistically they are similar, for me the differences are significant.
What problems is the product solving and how is that benefiting you?
Speed and accuracy when prospecting. Instead of spending large chunks of my day trying to prospect 50 individuals, I'm able to work smarter, not harder, and more accurately contact 150.
Very accurate, all encompassing sales tool
What do you like best about the product?
With ZoomInfo, I have a one-stop shop where I can get nearly real-time information about all types of companies. ZoomInfo has information on multiple hierarchy levels of employees with accurate contact information, including cell phones in some cases. I have not once had an email address ZoomInfo suggested come back undeliverable. I also like ZoomInfo shows various locations of companies, and drilling down using filters is very easy. Additionally, revenue, news and up-to-date happenings are also in ZoomInfo. The best feature is ZoomInfo exports information into our CRM (HubSpot).
What do you dislike about the product?
Occasionally the info is not up to date and some phone numbers are the company's main number, not a direct line to the contact.
What problems is the product solving and how is that benefiting you?
I have saved incredible amounts of time researching prospective companies and building out a target list. I have everything I need in one place.
Up-to-Date & Accurate Data
What do you like best about the product?
We use discover.org/zoom info for account-based marketing. It is a wonderful tool for understanding who does what in an organization - so you can reach out to the right people / team - and not waste a lot of time cold calling the wrong folks.
What do you dislike about the product?
I would like to be able to save a search without having it auto-run. I'd like to save it for the next time I'm logged in and need to run a report, but I don't necessarily want it to run each week.
What problems is the product solving and how is that benefiting you?
We use ZoomInfo to create cold call / cold email lists of potential prospects. We find that ZoomInfo/DiscoverOrg has the lowest bounce rates and gives us the highest chance of getting through to a real person.
Excellent insights and campaign tools
What do you like best about the product?
ZoomInfo bundles complete, timely insights for campaign intelligence. The breadth of data about companies and contacts leaves you wondering 'how did they get this?!?'. Strong methodology and research teams! Some of the features we use regularly"
-Intent: reveals purchase intent among companies seeking products / services related to our core product
-Organizational chart: find quickly about 'who holds the D' on purchase decisions.
-Subscribed lists: once we define a set of criteria for a campaign, ZoomInfo regularly updates us with new contacts that match those characteristics.
-Intent: reveals purchase intent among companies seeking products / services related to our core product
-Organizational chart: find quickly about 'who holds the D' on purchase decisions.
-Subscribed lists: once we define a set of criteria for a campaign, ZoomInfo regularly updates us with new contacts that match those characteristics.
What do you dislike about the product?
The 'service after the sale' is great - ongoing supports. But we grow tired of the 'sales after the sale' - the DocuSign from our original agreement had barely arrived in our inbox when other sales teams at ZoomInfo began contacting us about their products and services. Maybe focus more on helping new clients get to their ROI on ZoomInfo before upselling.
What problems is the product solving and how is that benefiting you?
Lead and Market Intelligence: we seek contact info about companies that match our target market characteristics.
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