ZoomInfo
ZoomInfoExternal reviews
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Use this tool all day long!
What do you like best about the product?
I can locate the company HQ very quickly, which is very important to me as my Opportunities must be within my territory.
What do you dislike about the product?
The data provided (phone, email) is not always correct
What problems is the product solving and how is that benefiting you?
I can research people for inbound and outbound leads. I really like that I go to the Org chart and find Finance contacts (for example) quickly.
Prospecting Dream
What do you like best about the product?
The interface and quality of data, navigation is super easy.
What do you dislike about the product?
Sometimes when doing an advanced search, it doesn't seem to work as you'd want- easy to rectify however. Not much else bad to say!
What problems is the product solving and how is that benefiting you?
Finding accurate contact details.
Recommendations to others considering the product:
Use it!!
Must-have for prospecting
What do you like best about the product?
-Contacts
-Revenue numbers
-Competitors
It's very easy to use and usually has all the companies I am looking to contact. It's easy to use and the competitors page is a great way to find additional prospects.
-Revenue numbers
-Competitors
It's very easy to use and usually has all the companies I am looking to contact. It's easy to use and the competitors page is a great way to find additional prospects.
What do you dislike about the product?
The revenue numbers could be better or more accurate. Occasionally, the contacts are a bit outdated, but a quick LinkedIn search can usually validate their info.
What problems is the product solving and how is that benefiting you?
I'm looking to locate prospects in my company's "ideal customer profile". Zoominfo has a number of direct phone #s and almost always their email addresses.
Recommendations to others considering the product:
Worth using for any sales organization
Must-Have Sales Tool - Turbo-charge Your Sales !
What do you like best about the product?
No other database lets you pinpoint the correct contact and engage must faster. There's no loss of Sales productivity because you can search easily with a list of filters that make it easy to find the right company, contact, and compare with competitors. Furthermore, you have access to contacts anywhere in the world, in any industry and in every level.
What do you dislike about the product?
Sometimes, the information is missing or needs to be updated, which sometimes requires a checkup on LinkedIn or any other tool. I'm uncertain that the Canadian data is as accurate as the US data: it seems like many companies report low revenues and have little contact information. Some positions in Franch have been strangely added, with french phrases instead of accurate titles. Someone with French knowledge should look into this, I have seen some strange records.
What problems is the product solving and how is that benefiting you?
We have accelerated Sales cycles and cut the time required to connect with decision-makers by 90%. It's challenging to obtain valid email addresses and phone numbers today, and I may add even more challenging during this pandemic where many are working remotely.
Recommendations to others considering the product:
In conjunction with major CRM software, you can export contacts, making it much faster and without errors.
Necessary Tool for Prospecting & Hunting Sales Professionals (And Should Be A Requirement)
What do you like best about the product?
I have used ZoomInfo / DiscoverOrg at two different organizations now, at different packages and levels of access to information. ZoomInfo is an essential tool to have in conjunction with other prospecting efforts to validate the contacts and company information that you find (on LinkedIn, company websites, etc.) I have this open every day to help me source the correct information!
I especially like being able to export contacts and company information to SalesForce, and would love the capability to personalize that add-on to include more fields to pull information.
I especially like being able to export contacts and company information to SalesForce, and would love the capability to personalize that add-on to include more fields to pull information.
What do you dislike about the product?
Before describing my dislikes and preferences in the tool, I must say that I'm glad to have access to ZoomInfo at my current organization. I spoke to individuals at my previous organization where the company recently canceled their ZoomInfo subscription for the entire sales team, and they are all lost now. They now have access to a tool meant for marketing (which doesn't help sales at all).
I'm currently within a package that throttles the level of access to information and search capabilities. I'm assuming this clunkiness I'm experiencing searching for contacts and companies is an incentive to get a more premium package. I previously had these advanced search capabilities at a previous organization's ZoomInfo package, and they were amazing. So if you can request your organization to get the higher package or demo the search capabilities for yourself, it's worth it.
I'm not sure what the ZoomInfo process is for sourcing and updating contacts; however, I find that 30-40% of the companies I research have outdated contacts who have since left the organization, sometimes as old as 2-3 years old when manually validating in a Google search or on LinkedIn. In a previous role researching different companies, I experienced about 15-30% outdated contacts found in ZoomInfo. The increase in obsolete information could be due to the acquisition of DiscoverOrg. Maybe ZoomInfo isn't keeping up with the specific companies I am researching now. Nonetheless, is a significant difference in the product during my past 5 years of utilizing this tool.
I'm currently within a package that throttles the level of access to information and search capabilities. I'm assuming this clunkiness I'm experiencing searching for contacts and companies is an incentive to get a more premium package. I previously had these advanced search capabilities at a previous organization's ZoomInfo package, and they were amazing. So if you can request your organization to get the higher package or demo the search capabilities for yourself, it's worth it.
I'm not sure what the ZoomInfo process is for sourcing and updating contacts; however, I find that 30-40% of the companies I research have outdated contacts who have since left the organization, sometimes as old as 2-3 years old when manually validating in a Google search or on LinkedIn. In a previous role researching different companies, I experienced about 15-30% outdated contacts found in ZoomInfo. The increase in obsolete information could be due to the acquisition of DiscoverOrg. Maybe ZoomInfo isn't keeping up with the specific companies I am researching now. Nonetheless, is a significant difference in the product during my past 5 years of utilizing this tool.
What problems is the product solving and how is that benefiting you?
ZoomInfo helps me prospect and research accounts as an Account Executive.
Webinar was worth my time
What do you like best about the product?
instant response to questions, happy to hear it is being recorded
What do you dislike about the product?
some information did not apply but that is to be expected.
What problems is the product solving and how is that benefiting you?
prospecting, finding pain points to discuss
Great for several industries
What do you like best about the product?
I love the List Match capability. It is great that I only need to upload an excel csv with account names and get their contact information. I still need to learn more about intent and scoops, but once i do I think that is a great capability too.
What do you dislike about the product?
I do not like that they SalesForce integration checks for "duplicate" contacts by the name. If it would use the account, email and name as a way to check if we have the contact in SF it would be great.
Another thing i do not like is that federal government leads are usually inaccurate or non-existent. Given that most of our business is made with them it does not help getting that contact information, even though the leads information appears in the governments websites.
Even though I love the List match capability, after filtering the search tab on Zoominfo the information might still be incorrect. (ex: Once I "open in search" a list that i uploaded and i filter it to only accounts in Texas, some companies that are not in Texas may still show up)
In addition to that, most times when I add a new list of 70 companies i will only get 10 or 12 of those companies that have an IT contact, which seems very unlikely)
Another thing i do not like is that federal government leads are usually inaccurate or non-existent. Given that most of our business is made with them it does not help getting that contact information, even though the leads information appears in the governments websites.
Even though I love the List match capability, after filtering the search tab on Zoominfo the information might still be incorrect. (ex: Once I "open in search" a list that i uploaded and i filter it to only accounts in Texas, some companies that are not in Texas may still show up)
In addition to that, most times when I add a new list of 70 companies i will only get 10 or 12 of those companies that have an IT contact, which seems very unlikely)
What problems is the product solving and how is that benefiting you?
It is easier to find leads for my commercial team. Getting leads is not that time consuming and inefficient. This gives more time for my reps to be on the phone or sending emails instead of searching for leads for each specific account.
Recommendations to others considering the product:
If you are in the commercial market they are a great tool to get new leads. It is easier that it looks and it will be a great purchase in the future! If you integrate it with SF it will help adding leads and contacts to your CRM and once again make the process easier and more efficient.
Relevant and Powerful
What do you like best about the product?
ZoomInfo is a powerful tool to view hierarchies of companies, gain insights on their software used or company news, and effectively add contacts to keep messaging fresh in Salesforce (and they do so much more!). Zoom also does a great job of bringing in new tools that allow you to get account insight in different ways
What do you dislike about the product?
Sometimes the integration with Salesforce can be a little finicky but besides that it's great!
What problems is the product solving and how is that benefiting you?
Getting to the right leaders of a company and always having new people to reach out to. I'm learning how to sell to an account in multiple ways. Sometimes I use actionable intel like Scoops to sound relevant or use software insights as a way to name easy integrations with the software I sell.
Recommendations to others considering the product:
I would use ZoomInfo to creatively get into accounts, especially for big-sized companies. It saves you a tremendous amount of time, effort, and energy so you can launch into prospecting without a hitch. As you use ZoomInfo, be sure ot check out out the pieces of training and various tools since it's easy to launch into prospecting without knowing that one tool that could have taken a 6hr admin job and turned it into a 2 hr admin job. I would do an ROI not only on productivity but the reduction of headaches for your workforce as well as the increase in confidence as reps start to feel like they really know what they're talking about. Get the users bought into the platform and hear their own insights into how this tool would help them. This tool is amazing!
ZoomInfo - The most reliable data source for sales
What do you like best about the product?
My company has been using ZoomInfo for more than two years. The data is consistently reliable and the platform is easy to use. In comparison to other similar products we have used, ZoomInfo is superior. I also like that contacts can be easily exported to SalesLoft.
What do you dislike about the product?
The platform changes a great deal, and sometimes that makes it challenging to navigate.
What problems is the product solving and how is that benefiting you?
Finding new leads is critical for any sales organization and ZoomInfo simplifies the process.
Easy to Use, Well Organized, A lot of Data
What do you like best about the product?
Integration into Salesforce, ability to tie data into the platform within 2 clicks of the mouse. I'm able to pull information easily and I can go into the platform as a standalone solution as well (without the SFDC integration).
What do you dislike about the product?
Login information has taken me a few steps back sometimes. The set up may have taken a little longer than necessary in my honest opinion. Otherwise, it's a fine tool and I recommend it highly!
What problems is the product solving and how is that benefiting you?
Being able to quickly transfer data is essential, ease of use, end user experience has been great so far. Truly what's the best thing about it is the ability to integrate with my current CRM, outside of that, I know I can also go into the platform itself and simply find contacts that I need to reach out to and find their contact info easily.
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