ZoomInfo
ZoomInfoExternal reviews
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Sales Increase from ZoomInfo
What do you like best about the product?
The ability to cross-reference my Salesforce data and lookup emails/phone numbers. The intent section is also great for learning what a company is researching.
What do you dislike about the product?
It can be time-consuming to get the results you want, but once you do, it's great.
What problems is the product solving and how is that benefiting you?
Inaccurate data, finding the buying intentions of customers, etc. I've realized increased sales and contacts.
Recommendations to others considering the product:
It's a great investment to increase sales!
The data provided is key for prospecting and qualifying leads.
What do you like best about the product?
I like the employee layout and hierarchy.
What do you dislike about the product?
I wish the filters had more depth to them.
What problems is the product solving and how is that benefiting you?
Figuring out who the decision makers are.
Recommendations to others considering the product:
Better data than Salesforce
Zoominfo for deeper insights
What do you like best about the product?
The accuracy of the contact information and the scoops updates.
What do you dislike about the product?
Sometimes the org charts are out of date.
What problems is the product solving and how is that benefiting you?
I am gaining insights into the wants and the buying pools at companies.
Amazing
What do you like best about the product?
The direct phone numbers and the quality and accuracy
What do you dislike about the product?
Unnecessary contacts which is sometimes time consuming. The interface can be built more easy.
What problems is the product solving and how is that benefiting you?
mobile numbers wich are crucial diring these times.
Zoom info has helped me find prospects I didn't know existed
What do you like best about the product?
The accuracy of the information on both the prospect and companies. The quick and easy Zoom Chrome Extension easily allows me to use the tool without even having to log in to the actual page. Using Zoominfo makes propecting on LinkedIn so much more effective.
What do you dislike about the product?
When building lists, it's hard to exclude competitors or companies you don't want to contact. Zoominfo used to provide mobile numbers for all prospects, but now some of those are hidden. I understand this has to do with privacy laws and not necessarily Zoominfo. There is very little that I dislike about ZoomInfo.
What problems is the product solving and how is that benefiting you?
Zoom info easily allows me to build prospect lists and export those lists to my other tools. It easily integrates with Salesforce and Outreach and helps complete all of my prospecting tasks.
An Excellent Sales Platform
What do you like best about the product?
I like having access to an organization's technology stack, as the business I work for has very specific ICP's, which includes the technology currently being utilized. I also like the fact that there are now more contacts that have mobile numbers included, especially since we are living in a new business world where more people are now working remotely. Finally, I like the fact that their LinkedIn profile is available within the contact's profile page, as it makes it easier than having to copy and paste.
What do you dislike about the product?
I have come across a few times some inaccuracies as it relates to the contact details (incorrect direct number or mobile number), or the contact is no longer employed by the company of interest. In cases where the contact has left a company, I am able to access their LinkedIn profile in order to find out where he/she is now working. So it would be great to see more contacts with up-to-date information. Also, the job roles are very generic. I see a lot of Marketing Managers in ZoomInfo, but if I go to a contact's LinkedIn profile, the title is usually different, but still within marketing, such as Digital Marketing Manager or Content Marketing Manager.
What problems is the product solving and how is that benefiting you?
The primary challenge has been generating business with new business logos. We receive less generated based on a form fill or a number of times a page (or pages) have been visited, etc. However, the outbound sale is an area that is relatively new and it was my recommendation to look at ZoomInfo after starting my role with a new company. Building out a contact list with accounts that 'fit' our ICP as well as being able to effectively track organizations visiting our Website has been ideal. We have been using ZoomInfo for about three months now, but it has definitely been a contributor to our new business development strategies.
Recommendations to others considering the product:
Spend some time playing around with the platform and also take advantage of the resources available for beginners/first-time users. Also, if you have access, check out the Knowledge Center and the certifications offered via ZoomInfo University.
Good place for leads
What do you like best about the product?
All the filters that can be used to find the exact buyer you're looking to sell to. Mobile numbers are great. Integration it has with salesforce is great. The chrome extension is great so that if you see a Linkedin profile you like, you can use the extension to get their contact info. Scoops are great.
What do you dislike about the product?
It can still be more accurate. Decent amount of bounce rates. Also, pretty common to have their title be different on Linkedin than what it shows in Zoominfo but it's close enough. Sometimes filters can be inaccurate- for example, I was filtering for front-end developers but had a lot of retail front-end workers (customer service people) in the list.
What problems is the product solving and how is that benefiting you?
Finding good accurate leads. Integration with our software.
Best in the business
What do you like best about the product?
Though not 100% accurate, ZoomInfo has the most thorough database I've used for contact information, especially mobile phone numbers. This last piece is especially important since everyone is working from home these days.
What do you dislike about the product?
I would like to see more timely updates of people who have switched jobs in the past month or two, but I acknowledge that this is difficult.
What problems is the product solving and how is that benefiting you?
Corporations are constantly changing their email syntax, and Zoom keeps me one step ahead. I know that I can get to a decision-maker with a clear and concise message that will hopefully lead to a new relationship.
Invaluable Tool for Sales and Marketing Teams
What do you like best about the product?
What I like the most about ZoomInfo is the ability to source prospect contact data and glean insights into different technologies that companies are considering.
What do you dislike about the product?
There is not much that I dislike about this resource. I wish more leads pushed the user a potential prospect worth reaching out to because they are in the strike zone.
What problems is the product solving and how is that benefiting you?
I am targeting the right prospects for my cybersecurity solution.
Single Source for Contact Information
What do you like best about the product?
Zoominfo has fairly accurate data to get in contact with all necessary prospects more than any other platform. The filters used to gather information are also helpful in finding who I need. I like that I can get my accounts to show up in Zoominfo via upoading my account list in csv., then subscribe to the latest news and insights to come to my inbox every day. I find that Zoominfo also has so many cellphone numbers which is extremely helpful in my prospecting efforts. Another feature I am thankful for is it's scoops. Some are not accurate but some really are. I recently reached out to a prospect mentioning I had some intel that they might be looking into CRM options which they acknowledged was true which helped get me intel on the right person to speak with.
What do you dislike about the product?
The only thing I would say is it sometimes I think whoever is scrubbing the contact info of prospects could be a little more diligent as sometimes I end up calling random people's cellphones but overall really great. Another issue is Zoominfo's information on the current technology used by each organization is fairly innacurate. For example, I know that a company is not using my company's technology, yet it shows up in Zoominfo that they are using our technology. If this were accurate, this would be extremely helpful in my prospecting. I am also disappointed that they only sync with Salesforce CRM's. While Salesforce is the most common CRM in the market, it would be nice if this feature was available to other CRM's - but perhaps organizations have to cough up more money for this.
What problems is the product solving and how is that benefiting you?
I am getting accurate information I can transfer into my company's own CRM quickly.
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