Effortless Salesforce Integration, Minor Tweaks Needed
What do you like best about the product?
I find that ZoomInfo Sales is very adaptive with Salesforce most of the time. It's easy to transfer contacts from ZoomInfo Sales over to my Salesforce account. Plus, the initial setup was very easy.
What do you dislike about the product?
I find it frustrating that a lot of the times I have to search for the Salesforce account on ZoomInfo Sales, because it states there isn't an account associated yet. It would be better if ZoomInfo Sales made the sales accounts of Salesforce more compatible. When I try to transfer new contacts to an already established account in Salesforce, ZoomInfo Sales says there is no account associated and wants me to create a new account in Salesforce. I have to manually search for the account and then click on it, so it doesn't create a whole new account in Salesforce.
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales for accessing contact information of prospects, and it integrates well with Salesforce, making it easy to transfer contacts between the two platforms.
Accurate Lead Building, Needs Cheaper Pricing
What do you like best about the product?
I like how easy it is to search and the accuracy of the information provided by ZoomInfo Sales. It's great for building lead lists, and I can search for my ideal customer profile (ICP) and enrich data easily, which saves me a lot of time. The initial setup of ZoomInfo Sales is also very easy.
What do you dislike about the product?
It is expensive. The intent signals can be better.
What problems is the product solving and how is that benefiting you?
ZoomInfo Sales helps me build lead lists by finding the right companies and the ideal customer profile (ICP) easily. It provides accurate contact information, saving me a lot of time.
Targeted contact data has powered outbound campaigns and now drives our partnership outreach
What is our primary use case?
My main use case for
ZoomInfo is pulling contacts for outbound marketing campaigns.
For our recent partnership with AWS Marketplace, I used ZoomInfo to pull certain contacts that matched our target ICP of job titles and companies, and then I implemented that into our outbound marketing.
I just use ZoomInfo for pulling contacts that we don't have in our current database.
What is most valuable?
For our small use case, the best feature ZoomInfo offers is pulling contact information, and from what I've seen, the information is normally pretty accurate.
When I say the contact information is accurate, I find that it definitely saves outbound approach or accuracy because if the contacts aren't accurate, the emails we send are going to bounce and it's going to affect our reputation score, and obviously the message won't get to the intended person.
ZoomInfo has impacted my organization positively because with our new partnership, we were able to add thousands of contacts that we never would have had otherwise, and it's been huge on getting our messaging out and really been the backbone behind our marketing.
What needs improvement?
I think ZoomInfo can be improved by getting the accuracy closer to 99%, as I mentioned it's about 95% accurate, but we do run the information through a secondary source just to validate the bounces, so that would just be great for us and I wouldn't have to run the information through another tool.
For how long have I used the solution?
I have been using ZoomInfo for just one year.
What do I think about the stability of the solution?
What do I think about the scalability of the solution?
We just use ZoomInfo for a simple marketing case of pulling contacts, but I think it's really scalable; you can get as many or as few as you want and it's all relatively simple to do so.
Which solution did I use previously and why did I switch?
I haven't previously used a different solution for this.
How was the initial setup?
I didn't evaluate other options before choosing ZoomInfo, because it was already implemented at my current job when I started.
What was our ROI?
I would say I've seen a return on investment; I probably can't give you a number, but it's been huge because we're able to get contacts that we can email and outreach that we didn't have before.
What's my experience with pricing, setup cost, and licensing?
I don't deal with pricing here at my current organization, so I'm not 100% sure about the pricing, setup cost, and licensing.
What other advice do I have?
I give ZoomInfo the highest rating because just from everything I've done, if anybody's going to have information to find somebody, it'll be ZoomInfo; to me, they're the industry leader of finding contact information and enriching contacts.
My advice to others looking into using ZoomInfo is to go with it; in my personal opinion, it's the industry leader of enriching and pulling contact data, so I would say give it a try and you won't be disappointed.
I would rate ZoomInfo a 10 on a scale of one to 10.
Accurate buyer insights have saved weekly prospecting time and streamline outreach
What is our primary use case?
My main use case for ZoomInfo is to get the buyer details like the email ID. If I need to sell my software services to, let's say, Samsung, I find out who is the appropriate manager there and, if I get the same, I can put that in ZoomInfo and get the contact details.
What is most valuable?
All of the features that ZoomInfo offers are good. If I get the correct email ID and correct the title of the person, that is very helpful to identify the correct buyer person. I find the information to be mostly accurate, around 99.9%.
ZoomInfo has positively impacted my organization by enabling us to easily get the correct buyer persona and correct buyer details, so it saves us a lot of time. By using ZoomInfo to find buyer personas, I estimate we save around 10 to 20 hours per week.
What needs improvement?
ZoomInfo can be improved with a monthly subscription plan, which will be helpful for a small company or a small business unit where we are just about to start and want to experiment with ZoomInfo.
For how long have I used the solution?
I have been working for more than 14 years in my current field.
What do I think about the stability of the solution?
ZoomInfo is stable based on my experience.
What do I think about the scalability of the solution?
ZoomInfo's scalability is good.
How are customer service and support?
The customer support is great.
Which solution did I use previously and why did I switch?
We used a different solution before ZoomInfo, but I don't know the name of that solution. However, I can say that ZoomInfo has accurate data.
How was the initial setup?
I am not sure if we purchased ZoomInfo through the AWS marketplace. I need to check with my procurement team.
What about the implementation team?
Regarding the experience with pricing, setup cost, and licensing, I need to check with the procurement team as I am not sure about this.
What was our ROI?
I have seen a return on investment with ZoomInfo. The time saved is 10 hours per week as I explained, but I don't know about money.
What's my experience with pricing, setup cost, and licensing?
Regarding the experience with pricing, setup cost, and licensing, I need to check with the procurement team as I am not sure about this.
Which other solutions did I evaluate?
Before choosing ZoomInfo, my team evaluated multiple similar options, but I don't know those options.
What other advice do I have?
ZoomInfo is a good product. I gave this review a rating of 9 out of 10.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Essential Tool for Finding and Completing Prospect Information
What do you like best about the product?
I use it to fill in missing prospect information or to discover new prospects. The HubSpot integration is a great feature as well. The platform is very user-friendly and straightforward to implement, making the whole process smooth and efficient.
What do you dislike about the product?
It may reduce the number of calls you are able to make in a single day.
What problems is the product solving and how is that benefiting you?
This tool helps me correct inaccurate contact information by updating phone numbers and email addresses. Additionally, it provides access to C-level contacts at the companies I am trying to reach.
Streamlined Contact Discovery with Seamless Integration
What do you like best about the product?
I really appreciate how ZoomInfo Sales significantly enhances my role in sales by enabling quick and efficient account reach and contact discovery, which helps maintain a strong and accurate pipeline. The ability to rely on a single platform for contact data, rather than juggling multiple sources, makes my tasks much more organized and efficient. I like how ZoomInfo Sales transforms what could be a cumbersome process into one that is streamlined and efficient. Additionally, I am fond of its integration with Salesforce, which ensures data remains clean and minimizes the need for manual re-entry. This integration greatly facilitates my workflow and underscores the platform's value to me.
What do you dislike about the product?
There have been cases where the contact information is outdated.
What problems is the product solving and how is that benefiting you?
I rely on ZoomInfo Sales to quickly perform account research and prospect contact discovery, integrating with Salesforce to maintain clean data without manual re-entry, ensuring an efficient and accurate pipeline.
Great for Outreach, But Data Accuracy Needs Improvement
What do you like best about the product?
It helps me to get details while doing cold outreach. Help me with direct line, phone number,Mobile number & email address as well
What do you dislike about the product?
This gives all the information, but only 60% is correct; the remaining is incorrect
What problems is the product solving and how is that benefiting you?
It helps me find POC at different organisations. This benefits me by increasing my business's sales.
Unmatched B2B Data Enrichment for Prospecting
What do you like best about the product?
For B2B prospecting, nobody else gives you this much enriched firmographic + contact data in one place.
Direct dials, org charts, employment histories
What do you dislike about the product?
The base price is fairly high for many sales teams you’re looking at serious spending to get value. For smaller teams (like if you’re one or two reps, or working niche markets like raw ingredients) it can feel heavy.
What problems is the product solving and how is that benefiting you?
Many companies have outdated lead/contact records, duplicate entries, or missing firmographic info. ZoomInfo allows you to enrich existing contacts and clean up your CRM
Powerful Prospecting Tool with Robust Data and Smart Filters
What do you like best about the product?
It provides a significant amount of data when researching accounts to prospect into. I really like the ability to filter contact titles and locations.
What do you dislike about the product?
I understand this is somewhat subjective - but I do wish the data was more accurate and could be counted on a bit more.
What problems is the product solving and how is that benefiting you?
It's allowing me to have multiple contacts within an organization to reach out to that I don't normally have access to. It's great to not feel like you have one shot at prospecting into an account.
Great Integration but Costly for Small Businesses
What do you like best about the product?
I appreciate that ZoomInfo Sales offers one of the best interfaces in the industry, which enhances user experience through ease of use and intuitive navigation. Its integration capabilities, particularly with HubSpot, are extremely smooth, making it simple to set up and ensuring it works seamlessly across all users. The size of its database is impressive, providing extensive resources and information that are crucial for enriching our CRM and finding prospects effectively. These aspects make ZoomInfo Sales a powerful tool for managing sales operations more efficiently.
What do you dislike about the product?
ZoomInfo Sales is attempting to become an all-encompassing product by incorporating CRM and other marketing tools, which has diluted its core functionality. Additionally, after being acquired by DiscoverOrg, the quality of contact information deteriorated significantly. The company also raised their prices considerably, making the service less accessible, particularly for small businesses, and leading us to discontinue using it. The contract includes an automatic renewal clause that you must actively request to have removed, which adds to the inconvenience.
What problems is the product solving and how is that benefiting you?
I used ZoomInfo Sales to enrich our CRM and find prospects, helping us identify key contacts and missing contact fields efficiently.
