ZoomInfo
ZoomInfoExternal reviews
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Great Data tools for Sales & Marketing
What do you like best about the product?
The ability to auto-upload contacts/accounts into SFDC right from DiscoverOrg
What do you dislike about the product?
The information is not always accurate/up to date, but with the recently announced acquisition of ZoomInfo this should get much better
What problems is the product solving and how is that benefiting you?
data enrichment of accounts in our CRM
DiscoverOrg is a must have for any Sales Development Rep
What do you like best about the product?
What I like best is that you can download contacts to salesforce much easier than with Zoominfo. Since the two companies are merging I'm hoping to enjoy the best of both worlds now!
What do you dislike about the product?
The interface looks kind of old. Also, the information isn't as up to date when I compare it to linkedin.
What problems is the product solving and how is that benefiting you?
I use discoverorg to research emails and phone numbers of my target prospects.
Recommendations to others considering the product:
Use ZoomInfos database but with your interface and boom!
Life Saving Tool
What do you like best about the product?
DiscoverOrg is a mandatory prospecting tool for anyone that is prospecting and searching for company information. The company layouts on an enterprise layout and crucial for having relevant conversations with the Business.
What do you dislike about the product?
I love Zoom's revenue information, and since you acquired them I am sure you will not have this problem anymore. But we need updated revenue information in order to have a conversation with the account, and Zoom has been our source of truth.
What problems is the product solving and how is that benefiting you?
The benefits are massive! I am always referencing the breakdown and charts of company information and have always benefited from knowing the org. chart and who is who's boss. That way I can develope relevant conversations about their organizational structure and have conversations with other colleagues around the main contact as well.
Recommendations to others considering the product:
Use the Org. Charts always, super helpful in navigating customer conversations
Its good. Has some faults here and there but overall good.
What do you like best about the product?
The human research element. It's great to have really good data at our finger tips like this that can sync right into our systems.
What do you dislike about the product?
When information is out of date, but says it was verified recently.
What problems is the product solving and how is that benefiting you?
Outbound sales - and getting contact and mailing information.
Pretty Accurate Data
What do you like best about the product?
The contact info is fairly accurate. I would say 90% of he time the data in Zoominfo is spot on.
What do you dislike about the product?
Not much really. Maybe a little more background info on the contact.
What problems is the product solving and how is that benefiting you?
Use ZoomInfo as a daily calling/e-mail strategy.
I think this is a useful product, but I don't necessarily trust all of its information.
What do you like best about the product?
The best feature is the integration into SalesForce, which allows me to pull new and updated contact information very easily. There is also a feature (ReachOut) that allows you to pull this info from LinkedIn. While helpful, it takes a few months of someone being at a job to get them updated in the ZI system.
What do you dislike about the product?
Sometimes the information is lacking from an accuracy standpoint, and I end up using LinkedIn to get the job done. I have also had functionality issues with the platform. There are certain functions that have worked for teammates, but not for myself. This makes it hard to fully utilize the platform in the way that I am supposed to. I have also had issues figuring out how to use all of the features, so some training would be useful.
What problems is the product solving and how is that benefiting you?
I am solving the issue of having to manually update SalesForce. In this, it has saved me a ton of time. It also allows me to view company hierarchies vey easily. This lets you know who you are targeting, and how they fit within an organization. For sales, this is a useful way to work around contacts who are not friendly.
Recommendations to others considering the product:
Use this as a resource, but not the ultimate source of truth for all of your information. I find the information helpful, but it doesn't contain everything I need and it would be better used as a supplementary tool to another more robust platform.
Easy to learn tool with simple and inituitive interface
What do you like best about the product?
Vast amounts of information, very easy to find contacts at target accounts to build prospecting lists. It was also very easy to build lists and save for future reference and the filtering options were very granular, especially around technologies currently being leveraged at target accounts. Being able to filter by states, verticals, company size and other options allow very targeted outreach campaigns to be effectively created for sales purposes. In our case we have a well defined "sweet spot" in the market when it comes to company size and IT roles so using ZoomInfo allows us to better target potential customers who fit that profile.
What do you dislike about the product?
Not really much to dislike, if you're targeting SMB's you may not always find their info on ZoomInfo but for midsize and above this is a great tool.
What problems is the product solving and how is that benefiting you?
The need to correctly identify targets for the sales organization. Using ZoomInfo has greatly reduced the amount of time needed to find contact info and decision makers. It's also proved very helpful to identify companies using technologies that align with our own and are therefore good targets for prospecting. ZoomInfo has become a critical part of the sales team's processes and day to day activities as our central resource and final authority.
Recommendations to others considering the product:
Make sure you receive some training and are familiar with all the features available, this is a tool that provides wide-ranging functionality and it's well worth taking a bit of time to learn the tool and maximizing the benefit you can receive from the solution.
DiscoverOrg for Enterprise Software Sales
What do you like best about the product?
DO is a great one-stop-shop to get as much info as possible for an individual prospect.
What do you dislike about the product?
The Org Charts are a bit messy, and disorganized. Although they provide a good "start" in mapping out an organization, they no way reflect an accurate org chart.
What problems is the product solving and how is that benefiting you?
Getting a one-stop-shop for key targets within an account (email, phone, who they report to, LinkedIn page, twitter page, etc.)
Great Sourcing Tool
What do you like best about the product?
It is fairly easy to use and navigate. It provides a lot of insights into a company including contacts.
What do you dislike about the product?
Sometimes the contacts won't be correct or won't be working there
What problems is the product solving and how is that benefiting you?
Sourcing and procurement mainly. There have been many benefits to this service. yes it can be improved but currently IMO this is one of the top 3 services out there for sourcing.
Recommendations to others considering the product:
It is a solid tool to use for sourcing
Why I really like ZoomInfo for Business Development research.
What do you like best about the product?
The accuracy of the data and the ease with which I can create teaches and save them. The drill-down abilities and the filters are also very insightful and helpful.
What do you dislike about the product?
I do not like the fact that it is limited in the number of integrations at this time...I realize it will be better in the future but I need it now.
What problems is the product solving and how is that benefiting you?
We are able to update our prospect files with more-current info and make better use of our sales processes. We can also better focus our efforts geographically within a given market.
Recommendations to others considering the product:
Now that they are part of DiscoverOrg, the product will continue to improve and add features such as the org chart, etc... This will add even more value to the mix!
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