ZoomInfo
ZoomInfoReviews from AWS customer
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8,104 reviews
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Great product
What do you like best about the product?
I like the scoops, the scoops are very helpful for attacking a territory.
What do you dislike about the product?
Nothing! Discoverorg is a great tool tyhat I would reccomend for any inside sales team trying to create business.
What problems is the product solving and how is that benefiting you?
Lead generation! They make it very easy to craete find and attack account lists. This tool is absolutely essential to our sales org
Recommendations to others considering the product:
None
Great tool!
What do you like best about the product?
I like the ability to do specific searches for contacts and retrieve their contacts information. I have used lead sourcing tools in the past and this is by far the most accurate tool. I also like the ability to export into excel, allowing me to do mass send-outs efficiently.
What do you dislike about the product?
I dislike that when you do a specific contact search with different fields, if you select a certain amount of contacts and change the attributes you're searching by - you loose those contacts.
What problems is the product solving and how is that benefiting you?
ZoomInfo allows my team and I to access people that we otherwise would not be able to access. There are immense benefits - including a lot of time saved and penetrating companies we otherwise would not be able to reach.
Recommendations to others considering the product:
Great tool! I highly recommend.
Top Notch Data
What do you like best about the product?
I use DiscoverOrg on a daily basis to help fuel my SDR's day-to-day.
What do you dislike about the product?
There is not I can say I dislike about DiscoverOrg.
What problems is the product solving and how is that benefiting you?
In addition to being my first stop for data, DiscoverOrg has built out some serious triggers and alerts that help my team stay aware of what's happening in the market.
D- Org for SDR's
What do you like best about the product?
I like that you subscribe to searches that give you updates. I also like that you can access from any screen with the blue tab.
What do you dislike about the product?
Sometimes there isn't a direct number just a company main number.
What problems is the product solving and how is that benefiting you?
Finding the right prospects. The scoops feature helps identify hotter prospects.
Great sales intelligence tool
What do you like best about the product?
Provides great information for sales organizations. I've worked with several industries and ZoomInfo typically had good intelligence on health care, restaurant, finance, and retail companies.
What do you dislike about the product?
This is not a great tool for SMB - that's where the information is mostly lacking unless you're looking to have conversations with business owners. Have had some issues with international prospect data due to GDPR but that problem isn't exclusive to ZoomInfo.
What problems is the product solving and how is that benefiting you?
Able to easily prospect into new territories at scale.
Zoominfo Review
What do you like best about the product?
It has the perfect interface and integration with Salesforce CRM. You can easily update relevant information on all contacts and accounts.
What do you dislike about the product?
The information provided by Zoominfo is not always accurate. Especially the contact information on a person (i.e. phone number/email address). I find that information to be more accurate in a solution like LeadIQ.
What problems is the product solving and how is that benefiting you?
On the Sales team, we are able to work more efficiently and spend less time looking outside of our immediate environment to get the relevant information we need to reach out to a target contact.
Recommendations to others considering the product:
I would consider using this product in conjunction with another product. This would not be a product I recommend gathering ALL of your Sales insights from. If you have the budget I would either get a more sophisticated tool or combine it with another tool like LeadIQ. We use both together (& we are a small team) and it gets the job done for now until we grow further.
Amazing tool for prospecting!
What do you like best about the product?
I like the ability to find new prospects at companies as well as being able to find the correct direct line for someone you may have spoken to via email. It's easy to use and very efficient. You can easily search by name, title, location, industry or company and much more.
What do you dislike about the product?
Although you are able to search for new prospects, sometimes Zoominfo might only provide either the email or phone number (not both).
What problems is the product solving and how is that benefiting you?
Targeting and reaching out to new leads.
Best Lead Generation Software
What do you like best about the product?
It gave me real contacts, accurate email and phone numbers in real time
What do you dislike about the product?
I felt the service was very expensive. Also you needed to have more than once license for different users.
What problems is the product solving and how is that benefiting you?
Being able to reach the decision maker faster. Benefits are that I don't have to go through the gate keeper anymore.
Lowest bounced emails. So-so UX.
What do you like best about the product?
I ran a test between Zoominfo, DiscoverOrg, and Datanyze. Zoominfo brought back the highest number of Contacts. Additionally, ZI's bounce rate between the three was the lowest: about 75% of the emails went through.
If you are doing an Account-Based approach, you can open each Account in SFDC and manually find the contacts you want in the SFDC integration.
There's also a feature called "Build" that allows you to run a list of Accounts via CSV and have it build specific contacts - so if you have a list of Accounts assigned, then you can get a CSV back with all the Contacts you were looking for. This is also a "Dislike" - see below.
Customer Service is good, not great. The Support Staff is a bit slow to respond - but there's a phone number that you can call to get immediate-ish help (they'll call you back if you leave a message). I found that talking to my Account Manager was the best way to get good help.
If you are doing an Account-Based approach, you can open each Account in SFDC and manually find the contacts you want in the SFDC integration.
There's also a feature called "Build" that allows you to run a list of Accounts via CSV and have it build specific contacts - so if you have a list of Accounts assigned, then you can get a CSV back with all the Contacts you were looking for. This is also a "Dislike" - see below.
Customer Service is good, not great. The Support Staff is a bit slow to respond - but there's a phone number that you can call to get immediate-ish help (they'll call you back if you leave a message). I found that talking to my Account Manager was the best way to get good help.
What do you dislike about the product?
Their product is fulfilling probably 80% of their vision - but certainly misses the mark at times.
For example, using the Build Tool would save my reps a ton of time - IN THEORY. But the reality is, there's no substitute for the accuracy you get when building accounts one at a time. For example: when I load a CSV with 100 accounts with the intention to get 3 contacts per account, I'll end up with 200 contacts. Upon further inspection, I'll find that only 60 of the accounts pulled in contacts, and then some of the accounts pulled in like 12 "CEO's". There's ways to restrict what's pulled, but ZI doesn't have a way to guarantee that the ONE CEO it pulled is the one that you need. So then the rep uses up time to double-check the Build Tool results... and then it uses as much time as it would have if they built the Contacts one account at a time.
Another issue with the product is trying to deal with companies that have generic-sounding names. For example, if you pull up an account with a name like "Bridge Group", you might end up pulling in the CEO for "Bridge Consulting", the CFO for "The Bridge Group", and the COO for "Bridge Investments". This is the same with organizations with multiple subsidiaries with similar names... try sorting out "YMCA" or "Goodwill Industries", for example. They have multiple Account names, website URLs, and email domains. It's a mess with ZoomInfo.
The biggest complaint for me is that there hasn't really been much innovation since buying ZI over 3 years ago. They have a new UI (v2.0), which is nice, but a lot of it is still a little buggy.
I end up keeping Zoominfo thought because of the end product, which is accurate Contact information.
For example, using the Build Tool would save my reps a ton of time - IN THEORY. But the reality is, there's no substitute for the accuracy you get when building accounts one at a time. For example: when I load a CSV with 100 accounts with the intention to get 3 contacts per account, I'll end up with 200 contacts. Upon further inspection, I'll find that only 60 of the accounts pulled in contacts, and then some of the accounts pulled in like 12 "CEO's". There's ways to restrict what's pulled, but ZI doesn't have a way to guarantee that the ONE CEO it pulled is the one that you need. So then the rep uses up time to double-check the Build Tool results... and then it uses as much time as it would have if they built the Contacts one account at a time.
Another issue with the product is trying to deal with companies that have generic-sounding names. For example, if you pull up an account with a name like "Bridge Group", you might end up pulling in the CEO for "Bridge Consulting", the CFO for "The Bridge Group", and the COO for "Bridge Investments". This is the same with organizations with multiple subsidiaries with similar names... try sorting out "YMCA" or "Goodwill Industries", for example. They have multiple Account names, website URLs, and email domains. It's a mess with ZoomInfo.
The biggest complaint for me is that there hasn't really been much innovation since buying ZI over 3 years ago. They have a new UI (v2.0), which is nice, but a lot of it is still a little buggy.
I end up keeping Zoominfo thought because of the end product, which is accurate Contact information.
What problems is the product solving and how is that benefiting you?
Building Contacts for existing named Accounts within Salesforce. Updating Account information and keeping Contacts up to date.
Because of ZI, we have been able to prospect into accounts at scale. We have also been able to get the majority of an Account's Contact information and in theory cut down on the busy work for my team.
Because of ZI, we have been able to prospect into accounts at scale. We have also been able to get the majority of an Account's Contact information and in theory cut down on the busy work for my team.
Recommendations to others considering the product:
Learn how to use the Build Tool. It takes a few times to get it right. In theory, it's a time saver (but you may need to fine tune how you use it).
Sales prospecting resource
What do you like best about the product?
I liked that it was very well laid out and that it was easy to use. The layout made it easy to prospect and find new data.
What do you dislike about the product?
I didn't like that they updated every few months without explaining all the updates thoroughly.
What problems is the product solving and how is that benefiting you?
It allowed me the ability to reach out to companies and contacts all over the country and provided reliable data and points of contacts whether it was an email or phone number.
Recommendations to others considering the product:
trial the product and stay up to date on changes to their layoout
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