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Headship Role in CI360
What do you like best about the product?
AI-Driven Customer Journey Optimization
CI360 allows marketers to design and optimize complex, multichannel customer journeys using real-time data and predictive analytics. Its ability to make intelligent decisions at each touchpoint is a game-changer.
CI360 allows marketers to design and optimize complex, multichannel customer journeys using real-time data and predictive analytics. Its ability to make intelligent decisions at each touchpoint is a game-changer.
What do you dislike about the product?
Steep Learning Curve
Despite offering no-code/low-code features, CI360 can be complex for new users—especially those without a background in analytics or data-driven marketing. Training is often required to get the most out of it.
Despite offering no-code/low-code features, CI360 can be complex for new users—especially those without a background in analytics or data-driven marketing. Training is often required to get the most out of it.
What problems is the product solving and how is that benefiting you?
SAS Customer Intelligence 360 (CI360) solves several key problems that marketers and customer experience teams commonly face, particularly around fragmented data, inconsistent customer engagement, and limited personalization.
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Easy to use, everything in one environment
What do you like best about the product?
Really easy to use for both data specialists and marketeers. Also great that you can orchestrate all different channels from 1 environment.
What do you dislike about the product?
For smaller companies it is sometimes too much. Also the help with integrations with external data environments are difficult to set up.
What problems is the product solving and how is that benefiting you?
Orchestrating all from one environment
Provides really helpful insights into customer behaviour
What do you like best about the product?
We found SAS Customer Intelligence helped us take all kinds of disparate customer interactions across a broad range of media / data sets and give us a single view of our customer which we simply did not have before.
What do you dislike about the product?
No burning problems but maybe could be more integrated into other SAS products.
What problems is the product solving and how is that benefiting you?
It helps us make personalised messaging to customers, helps us identify and be on top of potential customer concerns, and lets us understand how our customers interact with us across a whole spread of different touch points.
ent to end tool
What do you like best about the product?
I can view of customer's minds deeply and their hidden thinking.
What do you dislike about the product?
It has some complex menu. i want to access my favorite menu easily.
What problems is the product solving and how is that benefiting you?
customer journey about our company' website. especialy page root.
Very customizable but rough around the edges
What do you like best about the product?
The best thing is that can adapt to our needs and that it's highly customizable so that we can make our channels work when they are not directly integrated into CI360.
What do you dislike about the product?
The Inconsistency in the UI is one if the things I really dislike.
Some windows look different even though it has the same functions.
Sometimes you can click on something to select the item and sometimes you can't.
Sometimes the Buttons are round sometimes they are not.
There is no Export Preview anymore.
Language Setting don't change the language.
Some windows look different even though it has the same functions.
Sometimes you can click on something to select the item and sometimes you can't.
Sometimes the Buttons are round sometimes they are not.
There is no Export Preview anymore.
Language Setting don't change the language.
What problems is the product solving and how is that benefiting you?
It's helping us in creating customer journeys and automated campaigns.
Innovative MarTech solution
What do you like best about the product?
That it‘S Cloud based and New Features are coming frequently
What do you dislike about the product?
Inconsistency in UI
Performance Issues
Notes are missing in new Tool
Export preview is missing
Language Setting leads to errors due to German Special caracters Like ö ä ü
Performance Issues
Notes are missing in new Tool
Export preview is missing
Language Setting leads to errors due to German Special caracters Like ö ä ü
What problems is the product solving and how is that benefiting you?
Integration of different channels in 1 tool
SAS Customer Intelligence 360 offers great customers multichannel and insights functionalities
What do you like best about the product?
1) The personalized customer experience that can assist in building journeys.
2) The possibility of leveraging multichannel interaction.
3) The built-in analytics that allow the creation of valuable customers insights.
2) The possibility of leveraging multichannel interaction.
3) The built-in analytics that allow the creation of valuable customers insights.
What do you dislike about the product?
The cost of the SAS Customer Intelligence 360 solution is high.
What problems is the product solving and how is that benefiting you?
Problem: Getting a 360 view of the customers. The solution offers a 360-degree view of the customers. This enables the organization to leverage mutlichannel personalized experiences when interacting with customers.
Now our team uses advanced campaign strategies
What do you like best about the product?
SAS Customer Intelligence 360 has differentiating flexibility to create marketing strategies. A walkthrough of customer behaviour will enable us to better tailor campaigns. Replicative tasks are much better minimized by built in automation of the system. It’s really convenient as it allows you test multiple campaign versions and be able to easily see what works best. Furthermore, its predictive tools are very good in improving audience targeting and increasing engagement rates.
What do you dislike about the product?
A downside of SAS Customer Intelligence 360 is that some of campaign management seems to be tight. Although it can give you good insights, it’s not always obvious how to alter the campaign midstream. Besides, some features take additional steps that would slow down execution, especially in a setting where fast changes are required. Additionally, other workflows are set up whereby time is spent for adjustments, leaving less flexibility. At times, these issues have become problematic in keeping up with changing marketing needs.
What problems is the product solving and how is that benefiting you?
This is where SAS Customer Intelligence 360 has been helpful when it comes to solving the challenge of inconsistent customer engagement. Maintaining personal interactions with people across various platforms was difficult before using it. The platform lets us now tailor messaging depending on customer actions so that they get relevant content. Additionally, it’s enabled us to try out diverse concepts and create an appropriate version to resonate most with our audience. Therefore, this also results in more engagement and better campaign success rates.
Champion CI360
What do you like best about the product?
SAS Customer Intelligence 360 is its ability to provide a comprehensive, unified view of customers across all channels
What do you dislike about the product?
SAS Customer Intelligence 360 include: a steep learning curve, complex interface, high price point, potential difficulties with data integration and manipulation
What problems is the product solving and how is that benefiting you?
SAS Customer Intelligence 360 primarily addresses the problem of fragmented customer data across various channels by providing a unified platform to collect, analyze, and activate customer insights
Best open analytics and data management tool ever
What do you like best about the product?
The customer view is best ibn this they provide 360 degree view of customersi, it helps to analyze the customer data.It is easy to use because it style is good , and it can be easily implemented . customer support is also good for this, i use it frequently
What do you dislike about the product?
The SAS customer intelligence 360 is little bit expensive
What problems is the product solving and how is that benefiting you?
I use to for managing my customer in my product
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