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Zeta Marketing Platform

Zeta Global | 1

Reviews from AWS Marketplace

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External reviews

14 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Skylar C.

The program is very user-friendly and easy to use

  • October 11, 2021
  • Review provided by G2

What do you like best about the product?
This program has many useful additional functions. The program hosts the image to its server, which is a simple active setup process. The program is customizable. The program also allows us to store everything we need in one place. This platform can meet all our email marketing needs.
What do you dislike about the product?
Support and account management are slow to respond and pay little attention to details. This platform is not expected to use a standard platform. There is a problem with its outdated design, and the format of the email design is sometimes different from the preview format. When there is a load, the program also gets stuck
What problems is the product solving and how is that benefiting you?
This program provides advanced marketing automation features, such as forms, contact activities, contact management, contact and company insights, advertising management, team messaging, reporting dashboards. This is a global leader in improving and maintaining its competitive advantage.


    Gopichand R.

Marketing Automation with Zeta Marketing Platform

  • September 07, 2021
  • Review verified by G2

What do you like best about the product?
Zeta Marketing Platform is one of the decent and cost-effective marketing automation platforms through we can automate all our marketing campaigns for Mobile, Email, Social media and we can also send push notifications to the customers if they have installed our mobile applications. Its really amazing marketing automation platform for data management, creating and managing end to end marketing campaigns.
What do you dislike about the product?
I do not have any dislike for this platform.
What problems is the product solving and how is that benefiting you?
After purchasing its license, it has solved lots of problems for automating all our regular marketing campaigns for Mobile, Email, Direct mail, Social media and push notification. Now we are able to do end to end campaign management, data management, API integration for all our real-time campaigns and started sending all our regular campaigns through its scheduler.
Recommendations to others considering the product:
Zeta Marketing Platform is less cost-effective and best revenue generator platform, so I will recommend it to other users.


    Syed D.

Does the job but lack the finesse to provide a great experience.

  • May 13, 2020
  • Review provided by G2

What do you like best about the product?
The great thing about Zeta Marketing Platform is the Email Marketing management and control. It offers the ability to build marketing campaigns, set the target audience and scheduling all from a single window. The visual campaign builder is a great feature that is easy to use and make the work highly easy.
What do you dislike about the product?
It lacks fluidity and smoothness because of the bugs present. Although they are minor and only come at certain times. It has to up it user experience to take on the bigger player in the market.
What problems is the product solving and how is that benefiting you?
I used it for our customer email marketing management and to send newsletters to people. This enable campaign monitoring and user interaction etc.
Recommendations to others considering the product:
The platform provide good opportunity to make use of customer data. It help in making marketing campaigns and email marketing using the data collected. The AI insight isn't that great because of the slightly buggy interface but the campaign creation for email marketing is very good.
The reporting of the active campaigns can be control from the console which is not the best but gets the job done. All in all the platform does what it advertises and that should be the bottom line to justify the usage.


    Information Technology and Services

Email Marketing

  • September 12, 2019
  • Review provided by G2

What do you like best about the product?
They are the best in the email marketing and started into other cloud and digital marketing
What do you dislike about the product?
Still new in digital marketing and data analytics
What problems is the product solving and how is that benefiting you?
Email Marketing
Recommendations to others considering the product:
Good Platform for Email marketing, pioneers in the field and few big brands in their kitty.


    Brendan J.

An Alright Product

  • January 03, 2019
  • Review provided by G2

What do you like best about the product?
That I can compose an advancement, construct the group of onlookers, send the advancement, fare and all the more across the board
What do you dislike about the product?
Zeta can be moderate when stacking a variety of gatherings of people. For making content articles its difficult to tell precisely how the email will be shown in an email stage.
What problems is the product solving and how is that benefiting you?
Showing Advertising and Clients needed DR endeavors to enhance computerized show promoting effort


    Graphic Design

Features at your fingertips

  • January 01, 2019
  • Review provided by G2

What do you like best about the product?
I love the features and how easy they are to use and get youe way around and the ease of customer service and visually pleasing emails
What do you dislike about the product?
Nothing i can think off all around postive experiance working with Zeta.
What problems is the product solving and how is that benefiting you?
Displaying Advertising and Clients wanted DR efforts to supplement digital display advertising campaign
Recommendations to others considering the product:
To Leverage their customer service--they're very responsive and helpful. Very knowlegable to gain profits


    Insurance

Really enjoy this product

  • December 17, 2018
  • Review provided by G2

What do you like best about the product?
It’s very user friendly and easy to use. I like the format of it
What do you dislike about the product?
The adds that pop up when using it. I wish there was less advertisement
What problems is the product solving and how is that benefiting you?
Reaching more clients instantly. It allow some direct communication with a large group very easily


    Olivia S.

Awesome

  • September 28, 2018
  • Review provided by G2

What do you like best about the product?
Very easy to navigate people are finding new things on it
What do you dislike about the product?
I wish more people would use it. Maybe advertise it more.
What problems is the product solving and how is that benefiting you?
Trying to get people to understand how many people are using there site


    Market Research

Zeta Review for Email Marketing

  • September 17, 2018
  • Review verified by G2

What do you like best about the product?
Zeta allows us to store everything we need in one place for all our email marketing needs. From content creation, to list execution.
What do you dislike about the product?
Zeta can be very slow when loading a lot of different audiences. For creating content objects its hard to tell exactly how the email will be displayed in an email platform.
What problems is the product solving and how is that benefiting you?
We use Zeta for automated email marketing.


    Marketing and Advertising

Can do a lot, but has a lot of technical issues/quirks

  • September 14, 2018
  • Review verified by G2

What do you like best about the product?
That i can write a promotion, build the audience, send the promotion, export and more all in one place
What do you dislike about the product?
Outdated design that can have issues, email designs sometimes get formatted differently than the preview
What problems is the product solving and how is that benefiting you?
Sending to our large audience and being able to fatigue one promotion against another. There are a lot of hidden features included in Zeta that allow you to do your promotion all in one place
Recommendations to others considering the product:
Create thorough training guides