Variable analytic workloads

Increase and decrease analytic compute power to easily manage dynamic workloads.

Organizations can reduce costs by scaling analytics infrastructure to meet peak demand when it’s needed and scaling back when it’s not.

Separating compute from storage allows you to scale Amazon Elastic Compute Cloud (Amazon EC2) resources independently of Amazon Simple Storage Service (Amazon S3) data storage. This helps provision just the right amount of compute resources needed to run high-performance analytics from month to month, day to day, or hour to hour.

Variable Analytic Workloads



Vertica, a Seller in AWS Marketplace, provides Eon Mode, a cloud analytics cost optimizer mode tied to dynamic workloads and business value. Vertica in Eon Mode allows you to store all data in a dedicated Amazon S3 bucket and launch Amazon EC2 instances to handle changing workload requirements.


TravelBird leverages Vertica and AWS infrastructure to optimize customer experience through high-performance analytics and targeted marketing. The company generates and sends more than 2.5 million highly personalized emails daily and manages a multi-touch marketing attribution model in a cost-effective and scalable environment. TravelBird tested out three software solutions and, after comparing the cost of usage, support, and maintenance, chose Vertica.

Vertica on AWS now acts as the primary data warehouse and operational data store for TravelBird. It provides event tracking, BI, email, and CRM history, event-based customer segmentation, and multi-touch marketing revenue attribution. Vertica’s advanced analytics helped TravelBird streamline and target its marketing audience to reduce operating costs and significantly lower marketing spend without affecting revenue. Overall, Vertica was able to help TravelBird reduce operational costs and provide a user-friendly interface for its users.

Rob Winters's quote
We describe Vertica as the beating heart of all things personal; everything to do with our customer experience is managed through the Vertica platform. Our increased click-through rate, lower unsubscribe rates, and increased purchase rates, show that our customers love us for it.
-Rob Winters, Head of Data Science, TravelBird
To learn more, visit Vertica’s product page here. Once you visit Vertica’s product page, choose a fulfillment method and EC2 Instance type, and start analyzing your growing data volumes at scale.
AWS Marketplace

AWS Marketplace is a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on AWS.

Data lake for analysis

Architect a data lake to store all your structured and unstructured data.

Analysis and visualization

Discover and deliver actionable insights with analytics and visualization tools.

Operational Intelligence

Monitor and troubleshoot across all of your infrastructure—cloud, virtual, or physical.

Have questions? Have tips?

We're here to help you get started with AWS Marketplace. Ask for or give advice on the AWS Marketplace discussion forum.

Have questions? Have tips?

We're here to help you get started with AWS Marketplace. Ask for or give advice on the AWS Marketplace discussion forum.