With Amazon Connect Customer Profiles, you can use a unified and real-time view of your customer to personalize across multiple interactions. Amazon Connect Customer Profiles can improve IVR routing, enrich your agent experiences, and more accurately segment and target customers in outbound campaigns. Amazon Connect uses generative AI to match contact history with additional customer insights from disparate data sources (e.g., current product orders, mobile app interactions) into a single, unified profile.
Easily sync customer data across applications with generative AI
Amazon Connect Customer Profiles combines contact history information from Amazon Connect (number of holds, transcripts, customer sentiment, etc.) with customer details like address, phone number, recent orders, or order status from 80+ third-party data sources.
Personalize automated interactions in minutes
Use the drag and drop admin experience in Amazon Connect to access end-customer information from Customer Profiles. Use Amazon Connect Customer Profiles to personalize automated interactions and contact routing.
Surface customer profiles instantly
As a customer calls in or starts a chat, Amazon Connect Customer surfaces a unified profile to the agent or IVR. Amazon Connect Customer Profiles also enables Amazon Q in Connect to leverage unified customer data for personalized experiences like next-best actions and streamlined issue resolution across all channels.
Build real-time targeted segments
Amazon Connect Customer Profiles enables you to dynamically segment your customer based on unified profile data. Easily define audience groups based on shared attributes, behaviors, and preferences in real-time.
