Delight your customers with a personalized experience at every touchpoint. Amazon Connect Customer Profiles helps you unify fragmented data into a single view of your customers, enabling you to deliver targeted, tailored interactions across inbound and outbound. Amazon Connect Customer Profiles can improve IVR routing, enrich your agent experiences, and more accurately segment and target customers in outbound campaigns. Amazon Connect uses generative AI to match contact history with additional customer insights from disparate data sources (e.g., current product orders, mobile app interactions) into a single, unified profile.
Easily sync customer data across applications with generative AI
Generative AI-powered data mapping makes it easy to unify customer data from Amazon Connect and over 80 third-party data sources. Combine Amazon Connect contact history (e.g., holds, transcripts, sentiment) with details like address, phone number, and more.
Personalize automated interactions in minutes
Use the drag-and-drop workflow designer in Amazon Connect to access customer information from Customer Profiles. Use the unified profile to personalize automated interactions and contact routing.
Surface customer profiles instantly
As a customer calls in or starts a chat, Amazon Connect Customer presents a unified profile to the agent or IVR in real-time. Amazon Connect Customer Profiles also enables Amazon Q in Connect to leverage unified customer data for personalized agent suggestions like next-best actions and streamlined issue resolution across all channels.
