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Forrester Consulting

The Partner Opportunity for AWS Marketplace SIs, GSIs, and Resellers

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Accelerated sales cycles and increased business opportunities through AWS Marketplace

In September 2023, Amazon Web Services (AWS) commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study to examine the potential opportunity and return on investment channel partners can realize by building and scaling an AWS Marketplace practice. The results are based on a single composite organization. 

Infographic summary of the business opportunity and return on investment for channel partners in AWS Marketplace, including key ROI statistics, partner quotes, and metrics on deal speed and size, as presented by Forrester and AWS Marketplace.

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Gather insights from existing AWS Marketplace channel partnersUnderstand potential benefits, such as 234% return on investment (ROI) and 50% faster deal closure Examine the potential business opportunity 

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Get started

Get started as a Channel Partner

Accelerate software sales to customers through AWS  Marketplace.

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Get started as an ISV

Authorize Channel Partners to resell your software to reach more customers.

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Access AWS Marketplace Trainings

Accelerate AWS Marketplace Channel onboarding with AWS Marketplace Training Academy. 

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Sign up for AWS Marketplace Channel news

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