.215bd1af8ac0dd7af2a4234dc9cdf587c74b4656.png "AWS for Media & Entertainment"){kind=logo}
NAB Show 2024 Demo Showcase
Monetization
Local and National Measurement
The Cross-Platform Measurement demonstration showcases audience and cross-platform (linear television, streaming, and digital video) ad currency measurement with partners Comscore and iSpot.tv, enabling advertisers, brands, and agencies to confidently transact with publishers, improving campaign planning, execution, measurement and optimization. De-duplicated reach and frequency, co-viewing, ratings, and outcomes analysis prove the incremental value and reach achieved over linear by supplementing the media mix with digital and streaming.
Architecture
Related Content
Disclaimer
The sample code; software libraries; command line tools; proofs of concept; templates; or other related technology (including any of the foregoing that are provided by our personnel) is provided to you as AWS Content under the AWS Customer Agreement, or the relevant written agreement between you and AWS (whichever applies). You should not use this AWS Content in your production accounts, or on production or other critical data. You are responsible for testing, securing, and optimizing the AWS Content, such as sample code, as appropriate for production grade use based on your specific quality control practices and standards. Deploying AWS Content may incur AWS charges for creating or using AWS chargeable resources, such as running Amazon EC2 instances or using Amazon S3 storage.