AWS Startups Blog

What’s Hot at the AWS Pop-up Loft in March

For those of you unfamiliar with the AWS Pop-up Loft, we have a community space on Market St, in downtown San Francisco. Its purpose is to help you scale and grow your business by offering free AWS technical resources, including hands-on bootcamps and labs, and 1:1 sessions with AWS Solutions Architects. The Loft also doubles as a co-working space — many entrepreneurs come to hang out, network, and share ideas with other startups. Check out this video to get a feel for what the Loft is all about.

To all of you who are familiar with the Loft, we thank you for being part of the Loft community and look forward to seeing you again soon.

Featured Event: Startup Pitch Event & Spring Social

The highlight of March will definitely be our Startup Pitch Event & Spring Social. Join us and watch five AWS-powered startups pitch to an audience of tech enthusiasts. Each party-goer will get to vote on which category each startup pitch best represents. After the pitches, we’ll turn up the music and keep the party rolling — you can grab a drink, eat some snacks, chat with the pitch participants, or just hang out and take in the scene. Check out the Pitch Event & Spring Social website for full details.
Tuesday, March 24, 6:00 PM

March Events

It’s an exciting month at the Loft with technical sessions focusing on IoT, security, mobile application development, and more. You can find the full calendar of events on the Loft website. Be sure to follow @AWSstartups for Loft news and updates. Here’s a peek at some of the featured events in March:

Hands-on Hack-a-thon: Build Custom AWS Security Signatures with

Come in and have a late lunch (provided) with the security experts from, and learn how to leverage the custom signature engine to write your own security checks. This will increase the breadth and depth of visibility you have into your infrastructure.
Tuesday, March 10, 1:00 PM

Mobile Developer Loft Talks

This session of Mobile Developer Loft Talks features speakers from innovative startups including Cotap, Crittercism, Quixey, and VSCO. Each will deliver 10–15 minute lightning talks, discussing the latest tools and trends in mobile development, followed by food, drinks, and networking.
Tuesday, March 10, 6:00 PM

Defining Normal to Enable Problem Recognition with DataDog

Before you can know if a system is experiencing an issue, you have to know what normal is. Creating a baseline is a key step to creating alerts and dashboards that make sense. This session examines strategies for creating a baseline for the applications you use.
Thursday, March 12, 2:00 PM

AWS Pop-up Loft Hack Series- IoT: Sponsored by Intel

Hackers learn how to build a connected device using Intel Edison and Grove Starter Kit. We teach you how to build a Connected Maraca — a unique IoT device app that leverages Amazon Kinesis, Amazon DynamoDB, Amazon Cognito, and many other services. We supply the coffee, pizza, root beer, and other essentials.
Friday, March 13, 10:00 AM

So You Want to Build a Mobile Game

Services like user authentication, content downloads, and analytics are just a few of the table stakes that are involved in launching today’s mobile games. This session shows how to use AWS to do most of the heavy lifting for you for all these needs, so you have more time to focus on your game and your players.
Thursday and Friday, March 19 and 20, 1:00 PM

Special Event: How to Implement Top 10 AWS Security Best Practices with

Learn the top 10 security best practices from, AWS security experts, and other experienced security practitioners. Discover how most security controls are very easy to implement and will go a very long way to ensuring your success on AWS. We will follow this evening presentation with a full-day workshop Tuesday, March 24 at the Loft.
Monday, March 23, 6:00 PM

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