Driving Change From the Top Down

Mark Schwartz, Enterprise Strategist, AWS

When it comes to digital transformation, every enterprise is different. There is often a change agent with a vision, a knowledge of good practices, a sense of urgency, and the energy to battle impediments. The change agent may be anywhere in the organizational structure: high, low, or—in a typical scenario—somewhere in middle management. AWS Enterprise Strategist Mark Schwartz discusses why change that is driven from the top of the organization is a particular type of change requiring a particular approach.

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