AWS Startups Blog

Mikey Tom

Author: Mikey Tom

Mikey works on the AWS Startup Marketing team to help highlight awesome founders leveraging the AWS ecosystem in interesting ways. Prior to his time at AWS, Mikey led the venture capital news coverage at PitchBook, researching and writing about industry trends and events.

Logograb uses ML to Help Marketers Quantify ROI at Scale

Nowadays, it seems like media and online advertisers have been in an ongoing battle between measuring their effort’s ROI and being dealt incorrect information from platform providers (Facebook, et al). Luckily there are startups working to help, like LogoGrab, a visual AI company that looks to help marketers quantify the impact of their brand at scale.

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How Partnerships Can Help You Scale Your Enterprise Startup

The harsh reality is that building a great product, even the best product on the market, is only one part of creating a successful company. What are other ways to increase your chance of success? Per Jonno Southam, Venture Capital Business Development Manager at AWS, and Matillion Founder & CEO Matthew Scullion, partnerships can play a key role in helping your startup scale.

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Ensuring Your Startup is “Enterprise Ready”

When thinking of two types of businesses that are at odds, startups versus enterprises would be a pair that quickly comes to mind. But what if you’re a B2B entrepreneur that serves these enterprises as customers? This question and more was what a handful of early-stage entrepreneurs were looking to learn the answers to at a recent event hosted at the AWS San Francisco Loft.

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