Media Intelligence solutions built on unmatched analytics and machine learning capabilities
New & Noteworthy
Discover new ways to measure and visualize data
Build dynamic audience experiences and create new ways to measure and visualize data
Media and entertainment companies can ingest and analyze billions of audience events per day using the broadest set of capabilities for data lakes, analytics, databases, and machine learning with AWS. Customers from the National Football League to Wall Street Journal, can choose from unmatched machine learning capabilities and the best price performance of any cloud with Amazon EMR and Amazon Elastic Compute Cloud (EC2) to segment audiences, forecast inventory, perform media analysis, improve monetization, and create personalized experiences and recommendations.
Apply generative AI and machine learning solutions to a wide array of use cases including content search and discovery, captioning and localization, compliance and brand safety, content monetization and personalization, fraud detection, conversational search, document processing, and content moderation.
You can choose turnkey solutions from AWS or AWS Partners for rapid prototyping of four important use cases: content search and discovery, captioning and localization, compliance and brand safety, and content monetization.
Automatically convert audio and video assets into fully searchable archives for highlight generation, compliance monitoring, content consumption analysis, and monetization. Deliver personalized content recommendations with Amazon Personalize to enable real-time curated customer experiences.
Purpose-built solutions & services for Data Science & Analytics
AWS services
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Analytics on AWSFastest way to get answers from all your data to all your usersLearn more »
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Amazon BedrockThe easiest way to build and scale generative AI applications with foundation modelsLearn more »
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Machine Learning on AWSInnovate faster with the most comprehensive set of AI and ML servicesLearn more »
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Amazon PersonalizeElevate the customer experience with ML-powered personalizationLearn more »
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Amazon QYour generative AI–powered assistant designed for work that can be tailored to your businessLearn more »
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Amazon RekognitionAutomate your image and video analysis with machine learningLearn more »
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Amazon SageMakerBuild, train, and deploy ML models for any use case with fully managed infrastructure, tools, and workflowsLearn more »
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Amazon TranscribeAutomatically convert speech to textLearn more »
Custom-built solutions
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Content Localization on AWSCreate subtitles for your video-on-demand content to reach more audiences, globallyLearn more »
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Media Insights on AWSManage workflow orchestration and data persistence for AWS machine learning services so you can focus on applications that extract value from media or automate manual workflows.Learn more »
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Media2CloudThis Guidance helps you facilitate the migration of your digital assets to the cloud, allowing you to take full advantage of the latest advancements in asset management and prepare content for distribution to media consumers.Learn more »
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PersonalizationPersonalization solutions build on the foundation of Amazon Personalize with customizations to satisfy media and entertainment-specific recommendation use cases.Learn more »
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Guidance for Hyperscale Media Super Resolution on AWSThis Guidance demonstrates how to use a type of artificial intelligence (AI) called "generative AI" to convert videos from low-resolution into high-definition.Learn more »
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Guidance for AI-Generated Images with Stable Diffusion on AWSThis Guidance demonstrates how you can integrate Stable Diffusion from Stability AI with Amazon SageMaker to build and scale generative artificial intelligence (AI) applications.Learn more »
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Guidance for Creating a Personalized Avatar with Amazon SageMakerThis Guidance shows how to calibrate and deploy a Stable Diffusion model to generate personalized avatars with a simple text prompt.Learn more »
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Guidance for Video Summarization using Amazon SageMaker and AI ServicesThis Guidance demonstrates how Amazon Sagemaker and Large Language Models (LLMs) can be used to create short-form video summaries compiled from a longer, original video file.Learn more »
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Guidance for Creating Super Slow-Motion Videos Using Generative AI on AWSThis Guidance shows how to create super slow-motion videos by interpolating synthetic frames between real video frames.Learn more »
AWS for M&E Data Science & Analytics customers
Player Health & Safety
The NFL works with AWS to build the Digital Athlete, a virtual representation of an NFL player that can be used to better predict and prevent player injury using AI and machine learning.
AWS and NHL unveil new NHL EDGE IQ Ice Tilt metric to help measure momentum during the game
Ice Tilt helps crack the code on how action on the ice translates to momentum shifts within the game.
AWS powers Bundesliga Match Facts
Germany’s premier national football league uses AWS to deliver real-time statistics to predict future plays and game outcomes, and recommend personalized match footage for fans.
How Swimming Australia uses machine learning for real-time training pool analytics with AWS Panorama
Swimming Australia uses AWS Panorama from Amazon Web Services (AWS) to perform real-time computer vision (CV) inference at the edge with state-of-the-art computer vision models.
Using natural language prompts, AWS and F1 designed a unique trophy inspired by aerodynamic design and F1 signature airflow twist
Using Amazon Bedrock, AWS created hundreds of concepts for the trophy. Learn how the team experimented and designed a world first for the FORMULA 1 AWS GRAND PRIX DU CANADA 2024.
See all customer case studies »
AWS for M&E Data Science & Analytics customers
Player Health & Safety
The NFL works with AWS to build the Digital Athlete, a virtual representation of an NFL player that can be used to better predict and prevent player injury using AI and machine learning.
AWS and NHL unveil new NHL EDGE IQ Ice Tilt metric to help measure momentum during the game
Ice Tilt helps crack the code on how action on the ice translates to momentum shifts within the game.
AWS powers Bundesliga Match Facts
Germany’s premier national football league uses AWS to deliver real-time statistics to predict future plays and game outcomes, and recommend personalized match footage for fans.
How Swimming Australia uses machine learning for real-time training pool analytics with AWS Panorama
Swimming Australia uses AWS Panorama from Amazon Web Services (AWS) to perform real-time computer vision (CV) inference at the edge with state-of-the-art computer vision models.
Using natural language prompts, AWS and F1 designed a unique trophy inspired by aerodynamic design and F1 signature airflow twist
Using Amazon Bedrock, AWS created hundreds of concepts for the trophy. Learn how the team experimented and designed a world first for the FORMULA 1 AWS GRAND PRIX DU CANADA 2024.
See all customer case studies »
Event Calendar
IBC 2024
Inter BEE 2024
re:Invent 2024
Partners for Data Science & Analytics
Discover solutions from an extensive network of industry-leading AWS Partners who have demonstrated technical expertise and customer success in building M&E solutions on AWS.
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“We are thrilled to be partnering with AWS for the media and entertainment industry. By leveraging the power of their cloud platform, we can create innovative solutions—backed by advanced data—that drive operational efficiencies and better customer experiences.”
- Robert Koch, VP, M&E Technology Solutions, EPAM Systems
AWS consulting partners
AWS Consulting Partners help customers build customized solutions to meet their unique needs.
See all M&E partners »
AWS Marketplace
Media and entertainment solutions from AWS Partners are also available on AWS Marketplace, a digital catalog of third-party software, services, and data that makes it easy to find, buy, deploy, and manage software on AWS.