AWS Startups Blog

Tag: Hong Kong

ReCactus Founder and CEO Bernard Tan on the future of engagement advertising

It’s safe to say that Gen Y and Gen Z are intimately more connected to their peers—and social influencers—than previous generations and are less connected to cold advertising. “Advertising that just pops up? They don’t watch it,” says ReCactus CEO and Founder Bernard Tan. “That’s why peer-to-peer promotion has become so prevalent in the last few years, especially with this growth of influencer platforms.”

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Join AWS in Hong Kong for RISE 2018

AWS is headed to Hong Kong the week of July 9th for the 2018 RISE conference, which is Asia’s largest tech conference. Over 15,000 attendees from over 100 countries are expected to stop by throughout the week. AWS is excited to be a part of the action in Incense Harbour and will be hosting a variety of activities.

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