Tag: Founder Story

AWS Startup Advocate Mark Birch concludes his Founder Sales Series with advice on how to put all his tips and tricks together to create a more effective sales strategy for your startup.

In the final post of the Founder Sales series, AWS Startup Advocate Mark Birch shares how to avoid the 11th hour close.

In part 11 of the Founder Sales Series, AWS Startup Advocate Mark Birch shares some of the more common sticking points and areas of caution when it comes to legal side of closing deals.

In part 10 of the Founder Sales series, AWS Startup Advocate Mark Birch walks through the common mistakes that can lead to a good deal unraveling and how to address them.

After you have had successful preliminary sales meetings, the next step is to build upon these initial meetings to develop internal support for your solution and ensure your efforts lead to a signed deal. AWS Startup Advocate Mark Birch walks through how to do so in part 9 of the Founder Sales series.

Founded in 2015, Emedgene has built an AI-based platform to automatically surface insights from genomics data. Previously, this data would need to be analyzed by genomics experts, of which there are only a few thousand around the world. Emedgene applies machine learning algorithms to generate these insights on the fly, essentially teaching computers how to be genetic researchers.

As a founder of a B2B startup struggling to book sales meetings, it is frustrating to experience getting ghosted. This is when all communication ceases between two parties. For salespeople, this is a common occurrence. AWS Startup Advocate Mark Mirch walks us through how to book more effective sales meetings in part 8 of the Founder Sales series.

For startup founders, the time is your biggest constraint. You are running a company, seeking capital, guiding product, hiring staff, and leading marketing and sales. If four out of five deals turn out to be duds and each deal take ten hours, you have lost a week of time. This is why rigorously qualifying your deals is so vitally important. You need to focus your time on finding the right customers. In part 7 of the Startup Founder Sales series, AWS Startup Advocate Mark Birch tells us how.

In part 6 of the Startup Founder Sales series, Startup Advocate Mark Birch walks you through the process of putting these leads to work through a repeatable outbound prospecting process.

In part five of the Startup Founder Sales Series, we dive into how to find the contacts to reach out to and where to find this data from.