AWS Startups Blog

Tag: getting started

More Effective Sales Meetings (Startup Founder Sales Series, Part 8)

As a founder of a B2B startup struggling to book sales meetings, it is frustrating to experience getting ghosted. This is when all communication ceases between two parties. For salespeople, this is a common occurrence. AWS Startup Advocate Mark Mirch walks us through how to book more effective sales meetings in part 8 of the Founder Sales series.

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Qualifying Customers

Qualifying for the Right Customers (Startup Founder Sales Series, Part 7)

For startup founders, the time is your biggest constraint. You are running a company, seeking capital, guiding product, hiring staff, and leading marketing and sales. If four out of five deals turn out to be duds and each deal take ten hours, you have lost a week of time. This is why rigorously qualifying your deals is so vitally important. You need to focus your time on finding the right customers. In part 7 of the Startup Founder Sales series, AWS Startup Advocate Mark Birch tells us how.

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tips for funding startups

Settld: Finding Grant Funding for your Startup

There are different ways of securing early startup cash, aside from personal bank loans or begging family and friends. One option is grant funding. Whilst there are caveats of relying upon this approach, the cash comes with no equity dilution and can offer a pre-revenue lifeline. Here is what Settld has learnt from going through the process so far.

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Sales Handshake

Mindset: Confidence & Resilience (Startup Founder Sales Series, Part 1)

At some point in every startup’s history, founders will need to acquire real customers—the type that want to invest money and time into the product. This means giving their product a price and reaching out to unknown people to sell them on buying your product. While building the product is exciting and fun, selling induces all sorts of anxiety and stress. Mark Birch, Principal Startup Advocate with AWS, explains how to calm your nerves and build up the confidence necessary to master sales.

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