AWS Partner Network (APN) Blog

What’s New – APN Marketing Central – June 2016

The following information comes from our AWS Partner Marketing team. 

With APN Marketing Central, your co-marketing with AWS is made easy. Access self-service marketing campaigns that are ready to co-brand and launch on your own or find a participating agency on the portal to customize and create your own campaigns. This month, we are excited to announce a number of new features and campaigns that are now available in APN Marketing Central. To get started with APN Marketing Central, visit the ‘Marketing’ tab in the APN Portal and click on ‘Launch a Campaign with APN Marketing Central’.

New Support Feature – vPMMs

Need help registering, setting up or executing a campaign in APN Marketing Central? Virtual Partner Marketing Managers (vPMMs) are now available in North America at no cost to help you get started and launch campaigns with APN Marketing Central. To request vPMM assistance, email

New Marketing Tactic – Case Study Templates

Customer case studies can help you increase the awareness of your offerings in the market and build credibility with new prospects. To help you write your own case studies, we’ve launched solution-focused case study templates that you can use throughout your APN Marketing Central campaigns to feature your customer stories.

Access the case study templates from any of the campaign overview pages in APN Marketing Central.

New Campaigns – WorkSpaces, LoB Apps, SharePoint, Windows Server

For each of the new campaigns, find nurture emails, landing pages, syndicated content, solution briefs, banner ads, social media posts and images, copy blocks, and case study templates that are ready to co-brand and launch as individual marketing assets or as a multi-touch integrated campaign. Access any of these campaigns under the ‘Execute Campaigns’ section of APN Marketing Central.

Amazon WorkSpaces (Commercial & Public Sector Tracks)

Amazon WorkSpaces is a fully managed, secure desktop computing service which runs on the AWS cloud. Any organization who uses desktop computers to carry out daily tasks could adopt Amazon WorkSpaces, so leverage this campaign to highlight how you can enable businesses to adopt and migrate to Amazon WorkSpaces.

Line of Business Applications on AWS (Microsoft SQL Track)

Running Line of Business applications on AWS allows businesses to be more agile and reduce TCO. With this new campaign, educate prospects on how you can help them use their Microsoft SQL Server-based Line of Business applications on AWS.

Microsoft SharePoint on AWS

Do you help customers design, migrate, manage, or deploy Microsoft SharePoint environments on the AWS Cloud? Launch the new Microsoft SharePoint on AWS campaign to inform prospects about the benefits of running SharePoint on AWS and how your company can address their SharePoint needs.

Microsoft Windows Server on AWS

Whether running Microsoft SQL Server, Microsoft SharePoint Server, Microsoft Exchange Server, Microsoft Dynamics, or custom .NET apps, hosting Microsoft Windows Server on AWS can help businesses improve agility, improve security posture, and reduce TCO. Launch this new Microsoft Windows Server on AWS to tell prospects how you and AWS can address their Windows Server needs.

Get Started

APN Marketing Central is available to Standard tier and above APN Partners via the Marketing tab of the APN Portal.

  • Step 1: Log into the APN Portal
  • Step 2: Click on ‘Marketing’ tab
  • Step 3: Click on ‘Launch a Campaign or Engage an Agency with APN Marketing Central’ and you will be automatically signed into APN Marketing Central