ChatCampaign Moves Loyalty Programs to Messaging Apps

Claudia Sin, Founder, CEO, and CTO of ChatCampaign, shares how by moving loyalty program messaging from email to applications like What’sApp and Facebook Messenger, the Hong Kong-based startup helps programs provide a more engaging, authentic experience. She also shares why this technology is necessary, what she’s learned as a founder of multiple startups, and what’s next for ChatCampaign.