AWS Startups Blog

Tag: AWS Lofts

What Works: Two Startup Entrepreneurs On Hiring, Employing Remote Distributed Workforces, and More

At a recent VivaTech 2019 panel, “What Works: How the Best Entrepreneurs are Building Their Startups,” Julien Crochet, VP of sales strategy and enablement at AB Tasty, and Carles Sistare, head of engineering at Ogury, laid out their best tips for how to get things done when you’re a new, growing business with employees all over the world.

signalfx observability

Demystifying Observability for Startups with SignalFx

Cory Watson, Technical Director at SignalFx, will take a tour of observability’s origins and discuss the practical benefits you can expect from investment, including a better-informed capacity planning process and debuggability. He’ll share the steps to take when building your infrastructure and how having an observable system can provide the real-time data you need to make better engineering decisions.

Felix Gray on Database Scaling Strategies for Startups

Learn how Houtan Fanisalek, Chief Technology Officer of Felix Gray, an e-commerce startup, scaled their infrastructure and planned for massive traffic spikes using Amazon Aurora and Elasticache. He discusses best practices on how to scale your database with minimal downtime, find performance bottlenecks in your database driven application, and how to handle service failures gracefully. Houtan also provides real world examples of the challenges his team faced while scaling Felix Gray, and speaks to the common growing pains any tech startup will face as they scale in the cloud.

Affirm’s Infrastructure Event Readiness Advice for E-Commerce Startups

From unanticipated service failures to load-related performance degradations, infrastructure event readiness planning is critical for handling seasonal traffic spikes gracefully and dynamically. Without proper preparation, your best sales day could become your last. Gain insights into how Elaine Arbaugh, Senior Software Engineer and SRE tech lead, at fintech startup Affirm managed the massive influx of activity during the 2018 Thanksgiving and Cyber Monday shopping weekend by building a scale-up, fault tolerant, database system that was able to handle 5x a normal day’s scale.