Tag: getting started

Shawn Carolan, Partner at Menlo Ventures Just call Shawn Carolan Menlo Ventures’ “mobility man.” Not only did the general partner champion the venture capital firm’s investments in Jump Bikes and electric scooter startup Skip, but Carolan was also among the earliest to understand how the transportation sector would unfold, backing connected-car and location-based services company […]

Ilya Volodarsky, Co-founder at Segment—a customer data infrastructure startup—shares how startups can leverage analytics to answer the tough questions and enable growth.

When creating your startup’s online presence, it’s essential to understand the vital role that content marketing plays. From blog and social media posts, to videos, and press releases – good content lasts forever and can do wonders for your SEO. Director of Marketing at HubSpot for Startups, Amanda Sibley, shares the benefits of creating and distributing valuable, relevant, and consistent content. She discusses how this cost-effective alternative to traditional marketing can differentiate a startup’s brand and build authority, reputation, and a voice of influence.

Kim Walsh, Global VP at HubSpot for Startups, unpacks the key components to a winning GTM strategy for startups.

Jeremy Johnson, Co-founder & CEO of Andela, a startup that builds and trains high-performing distributed engineering teams, joins us at the AWS Loft NYC to share how startups can build a solid recruitment strategy that attracts top players.

Before anyone can dive into the Chinese market, noted GSR Ventures Partner Yuechen Zhao at a recent AWS event in San Francisco, it’s important to understand what drives China, and how it is different from other markets around the world.

Check out our video interview with Marko Srsan, Program Director of Techstars London, to learn more about the organization and how startups can get in with their U.K. outpost.

Startups move fast, but they can move a lot faster, says Jonno Southam, AWS Venture Capital Business Development Manager and 7 year AWS ‘startups’ veteran.

If you ask a developer what they think of marketing, it’s unlikely you’ll get a very positive response. Why? For the most part, they’re tired of marketers telling them how awesome a product is. They have a healthy skepticism, in that they just don’t believe the messaging. But what if your target market is developers? How do you attract them to—and keep them using—your platform?

So, what are the secrets to investing in DeepTech? While there are likely many, a tolerance of a longer time-horizon for returns and the ability to source deals from anywhere are things interested investors should keep in mind.