Tag: SaaS Enablement Framework

The AWS SaaS Factory team has supported many AWS Partners in implementing Partner-Led Growth (PLG) tactics as part of their efforts to reduce customer acquisition cost, widen their funnel, and expand globally. If you’re thinking your SaaS business is not growing fast enough, PLG may be the key to unlock your product’s potential. Everyone from boards, investors, founders, C-suite executives, and even individual team members can benefit from understanding this game-changing strategy.

By Tod Golding, Principal Partner Solutions Architect, SaaS at AWS The software-as-a-service (SaaS) delivery model presents developers with a new landscape of technical, operational, and deployment considerations. Fully embracing the agility profile of SaaS often means re-thinking the fundamentals of how you approach your business. This is further complicated by the fact that there is […]