AWS for Industries

Category: AWS Elemental MediaTailor

Using Machine Learning for Programmatic Product Placement in TV Advertising

TripleLift is a technology company rooted at the intersection of creative and media. The company’s real-time advertising platform inserts products and brands natively into media across desktop, mobile, TV, and streaming video. Research shows that native advertising that matches the look and feel of media experiences drives improved consumer recollection and impact. For example, product […]