Tag: customer experience

Personalization is a key element in elevating the customer experience. It involves tailoring products, services, and interactions to meet the unique needs and preferences of each individual customer. When done effectively, personalization impacts positively business performance, making customers feel understood and valued. It also helps businesses differentiate themselves from competitors, increasing loyalty and advocacy. Personalized […]

As retailers around the world are experiencing unprecedented disruption, industry leaders are demonstrating resilience, tenacity, and a capacity for innovation. We’ve embarked on a series of conversations with executives from Amazon Web Services (AWS) strategic partners, to showcase their leadership and innovation in challenging times. In the latest installment of our Retail Partner Executive Conversations […]

There are an estimated 100 million connected vehicles on the road worldwide today, and are expected to reach 400 million by 2025. The buying decision by customers towards connected vehicles is and will become increasingly dependent on software functionality, and integration into a person’s digital lifestyle. This will enable customers access to a new level […]

Representing Amazon Web Services (AWS), I had the privilege of attending Airports Council International (ACI) World’s Customer Experience Global Summit held in partnership with Kraków Airport. I participated in a panel with airport industry leaders to discuss what can be done to improve the customer experience and to hear their vision for the future. For […]

The COVID-19 pandemic created unprecedented disruption to businesses and global markets. Although most of the world appears to be past the uncertainty and turbulence of the pandemic, companies, especially in the consumer packaged goods (CPG) industry, continue to deal with major challenges, like supply chain disruptions and labor shortages. At the same time, consumer buying […]

Embedding technology in your brick-and-mortar store can be intimidating, but the payoff in enhanced consumer experience and better operational performance can be significant. Here are three things you should consider before you embrace checkout-free technology. Today, delivering a positive customer experience is more important than ever before. This is one of the key takeaways of […]

AWS and Tealium, an AWS Travel and Hospitality Competency Partner, recently co-hosted an event in the heart of Miami, Florida to bring together hospitality and technology industry leaders from across the region. Leaders from major cruise lines, hotel and resort groups, and automotive and high-tech organizations came together at one of the Brickell area’s most […]

High-end customers want a personalized experience when they shop. Why? Because of all the benefits digital technology delivered when the COVID-19 pandemic began. Staying safe was paramount but buying from the comforts of home, finding a wider array of options than in stores, and experiencing fast shipping contributed to online shopping mania. With customers stuck […]

Learn more about the sessions and speakers featured in Track 1: Engaging Shoppers and Consumers at this year’s Industry Innovator’s Conference for Retail & CPG 2022. Brand loyalty is always at the top of companies’ minds, but it’s not the simplest thing to keep up. With a rapidly shifting economy, customer demographics, and unpredictable market […]

The world of retail has shifted to an omnichannel experience, and it’s here to stay. That means retailers need to adapt to what customers want: being able to browse on their mobile phones while binge-watching Netflix, ordering online to pick up in store, or just going into your shop like they always did before. Each […]