Amazon SES Blog

Tag: Deliverability

Announcing Dedicated IP Pools

The Amazon SES team is pleased to announce that you can now create groups of dedicated IP addresses, called dedicated IP pools, for your email sending activities. Prior to the availability of this feature, if you leased several dedicated IP addresses to use with Amazon SES, there was no way to specify which dedicated IP address […]

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SPF and Amazon SES

by Adrian Hamciuc | on | Permalink | Comments |  Share

Update (3/14/16): To increase your SPF authentication options, Amazon SES now enables you to use your own MAIL FROM domain. For more information, see Authenticating Email with SPF in Amazon SES. One of the most important aspects of email communication today is making sure the right person sent you the right message. There are several […]

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Amazon SES IP addresses

by Adrian Hamciuc | on | in How-To* | Permalink | Comments |  Share

One of the questions we get from time to time here at Amazon SES is “What IP address is my email going out through?” In this blog post we will see how to find the outgoing IP addresses that SES is using by querying the Amazon SES SPF records in DNS. What is an outgoing […]

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DKIM Troubleshooting Series: Deliverability Considerations

Hello and welcome to the last entry in the Amazon SES DKIM troubleshooting blog series. So far, we have seen various technical problems that appeared between us and properly signed emails, and we also saw how DKIM helps protect our domain from various impersonators. We will now see whether DKIM can also improve our deliverability […]

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What is DMARC and should you use it?

This past year, the email industry launched a new standard to help senders protect their mail from being spoofed by phishing attempts.  Thus, DMARC was born.  It stands for “Domain-based Message Authentication, Reporting and Conformance.”  It’s a mouthful, but the impact of DMARC is significant.  LinkedIn has a good article describing what exactly DMARC brings […]

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Email Definitions: Feedback Loops

What goes around… Comes around! Does this proverb apply to your email-sending program? Probably not as much as you’d like. Ideally, you’d have a direct window into each interaction a recipient has with your message:  Did they actually open it? If so, did they scroll through it? Did they forward, delete, print, or file it? […]

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Email Definitions: Complaints

TiNS [tɪnz] Noun An acronym representing the phrase “This is Not Spam” Often used as slang to represent a non-complaint An email industry colloquialism. Synonyms:  “This is Not Junk” Antonyms: TiS, spam complaint TiS [tɪz] Noun If spelled with ‘(apostrophe), a contraction of it is An acronym representing the phrase “This is Spam” Often used […]

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New Whitepaper on Email Best Practices!

To run a successful email program, you must be aware of a few topics that can affect your delivery and ultimately your impact on email recipients. You might send email for a variety of reasons, including enhancing an existing relationship with a customer, marketing new products and offers, educating a group of people sharing a […]

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