AWS Media Blog

Hector Leano

Author: Hector Leano

Héctor Leaño is the Global Marketing Lead for AWS Media & Entertainment practice.

New from the Machine Learning Blog: Step-by-step guide for getting started with the media analysis solution

Back in May, AWS launched the Media Analysis Solution. Our Machine Learning team has created a step-by-step guide for how to start using this Solution. Click here to read Start Building: Make Content Archives Searchable by On-camera Talent, Dialog, Activity, and More With This New Solution from AWS .  You can learn about media use cases […]

Media & Entertainment guide to AWS re:Invent 2018

From November 26 through November 30, over 50,000 attendees will spread out across seven venues on the Las Vegas Strip, which promises to make re:Invent 2018 the biggest re:Invent yet. For M&E attendees looking to get the most of their experience, you can follow the below steps: Register for re:Invent Learn more about event logistics You […]

In the news: Discovery, Inc to transition 300 channels to virtual playout

In this interview from Broadcast, Discovery, Inc Chief Technology Officer John Honeycutt talks about the strategic impetus behind moving playout of 300 channels around the world to the cloud: Honeycutt said the move to cloud-based playout was part of a broader strategy to virtualise Discovery’s entire content supply and delivery chain, from the arrival of […]

Webcast on-demand: Integrating file services to power your media & entertainment workloads

The webinar Integrating File Services to Power Your Media & Entertainment Workloads is now available on-demand: Level 300 | Solutions Best Practices Media companies, driven by higher resolution and an increasing amount of content due to direct B2C delivery, are looking to cost-effectively leverage cloud compute scalability. Emerging use cases, such as Media Supply Chains, […]

Media & Entertainment at AWS Summit Anaheim

Please join the AWS Media & Entertainment team at the AWS Summit Anaheim, Thursday, August 23 at Anaheim Convention Center North. The AWS Summit is a free-of-charge event designed to bring together the cloud computing community to connect, collaborate, and learn about AWS. Learn about building intelligent media workflows using AWS by attending the breakout […]

Full render in the cloud: Mikros Animation scales with AWS for Paramount’s “Sherlock Gnomes”

Audience expectations for animation are increasing with the size and resolution of their screens. They are expecting immersive experiences rich in detail and movement. In this article from Animation Magazine, hear from the creators of Paramount’s Sherlock Gnomes on how they harnessed the near-limitless capacity of the AWS Cloud Also, don’t forget to visit AWS at […]

AWS M&E Cloud Symposium in Los Angeles – Presentations available on-demand

If you missed our M&E Cloud Symposium on July 31, 2018, session recordings are now available for viewing. PRESENTATIONS Opening: State of Media and What’s New from AWS Ben Masek (Global M&E BD Lead, AWS) Usman Shakeel (Global M&E Tech Lead, AWS) Chris Kuthan (M&E Solutions BD, AWS) AWS M&E subject matter experts present AWS’s […]

AWS at vETC: The grand convergence – The evolving media pipeline aided by machine learning

Watch Scott Spector, AWS Professional Services Global M&E Lead, as he discusses The Evolving Media Pipeline Aided by Machine Learning at the June 27, 2018 vETC. This presentation covers the evolving media landscape of content delivered anytime, anywhere on any platform as new Machine Learning (ML) services help content creators navigate the end-to-end ecosystem from content […]


By Colin Cupp, AWS Thinkbox Product Marketing Manager SIGGRAPH is the premier event for computer graphics artists and professionals, drawing more than 16,000 attendees from around the world. With a schedule of rotating destination cities, this year’s event will be held in Vancouver, BC August 12-16. In years past AWS subsidiaries have exhibited at SIGGRAPH […]