AWS Startups Blog

Branch Metrics on Scaling From Zero to Billions with DynamoDB

When Branch Metrics grew from zero to billions of daily transactions their engineering team had a major storage challenge that was far beyond their expectations. They quickly needed a cost effective, horizontally scalable, and low operational maintenance way to solve these massive database challenges—without compromising quality of service and availability to their customers. Engineering Director Ian Chan and Platform Engineer Ryan Churaman of Branch Metrics share how they leveraged DynamoDB and DAX to achieve massive scalability on a tight budget and with a very lean engineering team.

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Fornova Helps Top Hotels Maximize Online Bookings

The way travelers book their lodging has changed dramatically as Internet commerce has become more secure and Online Travel Agencies (OTAs) have grown in popularity. Customers benefit from speedy price comparisons and easy-to-read rating systems. Hotels, however, can’t always keep pace with the rapidly evolving virtual world and miss out on direct bookings while struggling to partner with third-party sites. Enter Fornova, which addresses this gap in the hospitality space with technology that scans, extracts, and analyzes millions of pieces of data from the online marketplace.

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Hubspot’s Go-to-Marketing Strategies for Startups

Kim Walsh, Global VP at HubSpot for Startups, unpacks the key components to a winning GTM strategy for startups. From defining your market and customer to building your product roadmap, she outlines the steps every founder should consider. Kim also uncovers the frameworks needed to enter the market and answer questions on how to evolve your GTM as your startup grows and products evolve.

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hyScore.io Aggregates, Analyzes and Automates Contextual Analysis using its Content Intelligence Platform

Imagine you’re a car manufacturer who wants to advertise on a news site, but you don’t want your advertisement to run alongside a story about the diesel emissions scandal. Or you sell something in an online shop and need to comb through the reviews, social media feeds and comments to figure out what users want in the next product upgrade or what they think of your customer service. Building a tool that could aggregate and analyze all the keywords, phrases and tonalities—whether the sentiment is positive or negative—would take a couple of years, a specialized development team, and at least half a million dollars. Enter hyScore.io, a customizable API that combines natural language processing and machine learning to create solutions for native advertising, contextual targeting, URL/text inventory searches and any number of other uses.

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How to GitOps Your Infrastructure

With competition at an all time high, it’s critical that startups deliver technical features quickly without compromising quality or security. CLEAR, a biometric security startup popular at U.S. airports, has been successful at both quality and security for their customers while running on AWS and leveraging Terraform and GitOps practices. Victor Cuascut, Director of IT at CLEAR, talks about how your startup can deploy multiple AWS infrastructures while maintaining compliance, speed, and predictability at the push of a button. 

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How WIREWAX Built And Scaled A Media Services Offering With Amazon Web Services

As an interactive video company, WIREWAX processes thousands of videos every single day. Each video uploaded to our platform goes through our computer vision algorithms to automatically detect faces and objects, languages, generate subtitles and much more. Our industry-leading computer vision applications have been trained and vastly improved through years of digital video asset analysis thanks in part to the flexibility and scalability of AWS.

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Exploring Data Science With Explorium’s Or Tamir

“My career has been around startups all the way,” says Or Tamir, co-founder and COO of Explorium. “This is something I’ve always wanted to do.” Because startups have composed the foundation and the scaffolding of Tamir’s career, he views the fact he ended up co-founding and helming a project like Explorium as almost inevitable. In a way, it was a logical next step: “co-founder” and “COO” were two of the only job roles in the world of startups that Tamir hadn’t yet tackled.

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