AWS Partner Network (APN) Blog

Category: Retail

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Change Data Capture from On-Premises SQL Server to Amazon Redshift Target

Change Data Capture (CDC) is the technique of systematically tracking incremental change in data at the source, and subsequently applying these changes at the target to maintain synchronization. You can implement CDC in diverse scenarios using a variety of tools and technologies. Here, Cognizant uses a hypothetical retailer with a customer loyalty program to demonstrate how CDC can synchronize incremental changes in customer activity with the main body of data already stored about a customer.

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Transforming the Customer Experience at Speed and Scale with AWS and Braze

Braze is a comprehensive customer engagement platform built on AWS that helps brands bring modern, stream processing, and data-science frameworks to their engagement strategies. When a minute can make or break a customer experience, brands need a tool that allows them to make virtually instantaneous and meaningful connections with every one of their customers. Learn about recent campaigns from Burger King, Overstock, and BlaBlaCar and the technology that made them possible.

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Exploring Innovation and Experience with AWS Retail at NRF 2020: Retail’s Big Show

AWS will once again be an exhibitor at retail’s largest global trade show—NRF 2020: Retail’s Big Show from Jan. 12-14 at the Jacob Javits Center in New York City. The NRF Big Show attracts nearly 40,000 attendees from all over the world, as well as major technology vendors and partners. AWS is one of NRF’s Chairman’s Circle Sponsors, and we are excited to help other retailers transform their businesses by sharing experiences from Amazon’s own tested, proven innovations.

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AWS Partner Network (APN) Launches Showcase of its Best-in-Class Retail Partners

Finding the most qualified and experienced partners can be time-consuming for retailers, and may not always lead to the best partners for their cloud adoption journey. To assist retailers with this search, the APN launched the AWS Retail Competency. This designation helps retailers find top APN Partners with highly specialized solutions and consulting practices that offer retail technology and services that are powered and vetted by AWS.

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