AWS Media Blog

Category: Media & Entertainment

Hybrid cloud editing with IPV curator and AWS

Guest post by Mark Stephens (Partner Solutions Architect, AWS Partner Program), James Varndell (Product Manager, IPV), and Rebecca Lindley (Product Marketing Associate, IPV). There’s no doubt that modern video content production workflows can be incredibly complicated. From storing a growing library of media, to managing projects with editors in different locations, to the demand for turning content […]

AWS M&E Cloud Symposium in Los Angeles – agenda and registration

Presentations have now been published for download. Details and agenda below: Date: July 31 Time: 10:30am-5pm Location: Skirball Cultural Center (parking is limited. Recommend ride sharing) Registration now closed AGENDA Keynote: Enhancing the Viewer Experience with Machine Learning: GrayMeta and the Sky News “Royal Wedding: Who’s Who App” Josh Wiggins (Chief Commercial Officer, GrayMeta) With the […]

How to migrate workflows from Amazon Elastic Transcoder to AWS Elemental MediaConvert

Introduction At re:Invent 2017, AWS Elemental released five new media processing and delivery services. One of these services, AWS Elemental MediaConvert, shares functionality with another file-based video transcoding service on AWS, Amazon Elastic Transcoder. Today, we detail the primary differences between these two services. If you are using Amazon Elastic Transcoder and are ready to migrate […]

Part 4: How to compete with broadcast latency using current adaptive bitrate technologies

Part 1: Defining and Measuring Latency  Part 2: Recommended Optimizations for Encoding, Packaging, and CDN Delivery Part 3: Recommended Optimizations for Video Players Part 4: Reference Architectures and Tests Results (this post) Part 4: Reference Architectures and Tests Results In previous installments of this blog series, we explored the options for optimizing latency across the […]

Start building: Make content archives searchable by on-camera talent, dialog, activity, and more with this new solution from AWS

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. For news, sports, and other content owners with vast media archives, your content library is only as valuable as it is discoverable and searchable. For example, a sports producer looking to create a highlight reel around a specific player would […]

Transferring asset files, caching, and storage-to-render on AWS

INTRODUCTION One of the many goals of Deadline 10 is to ensure that customers can render on AWS as easily as possible. An essential part of moving to a hybrid or fully AWS-based rendering workflow is dealing with transferring asset files to AWS, and downloading resulting renders from AWS. Fortunately, customers can accomplish this job […]

Enabling CMAF for video processing and delivery

The benefits of using HEVC / H.265 for video content, with its quality improvements and compression efficiency gains compared to AVC / H.264, are well understood. At its 2017 Worldwide Developers Conference, Apple announced that its desktop, mobile platforms and all future hardware will support HEVC content. Apple had already revealed in 2016 the addition […]

VidMob combines computer vision and language AI services for data-driven creative asset production

Learn how VidMob is taking machine learning to ad viewing and engagement data in order to improve content creation: VidMob is a social video creation platform that marketers of all sizes can use to develop personalized advertising communications at scale. VidMob uses machine learning (ML) to power its SaaS application. This application uses metadata extraction […]