AWS Architecture Blog

Tag: architecture best practices

Marketing CDP reference on AWS

A modern approach to implementing the serverless Customer Data Platform

When building a Customer Data Platform (CDP), advertising and marketing Independent Software Vendors (ISVs) face a unique set of challenges. The ISV can help organizations with the heavy lifting required to build, secure, and maintain near real-time, high volume CDPs. However, architecting CDPs using traditional on-premises technologies can introduce multiple complexities and can limit deployment […]

Figure 1: Marketing CDP logical architecture

An overview and architecture of building a Customer Data Platform on AWS

The deprecation of digital consumer identifiers, such as third-party cookies and mobile advertising IDs, and the rapid growth of data from expanding consumer touchpoints, has created challenges in identifying, managing, and reaching customers in digital channels. Organizations must rethink their strategies for collecting and storing customer data. Customer Data Platforms (CDPs) collect, aggregate, and organize […]

3 views of the architecture

Why Deployment Requirements are Important When Making Architectural Choices

Introduction Too often, architects fall into the trap of thinking the architecture of an application is restricted to just the runtime part of the architecture. By doing this we focus on only a single customer (such as the application’s users and how they interact with the system) and we forget about other important customers like […]

Image of lake with mountain in background

AWS Architecture Monthly Magazine: Data Lakes

A data lake is the fastest way to get answers from all your data to all your users. It’s a centralized repository that allows you to store all your structured and unstructured data at any scale. You can store your data as-is, without having to first structure the data, and run different types of analytics—from […]

Well-Architected Tool

Five Talent Collaborates with Customers Using the AWS Well-Architected Tool

Since its launch at re:Invent 2018, the AWS Well-Architected Tool (AWS WA Tool) has provided a consistent process for documenting and measuring architecture workloads using the best practices from the AWS Well-Architected Framework. However, sharing workload reports for collaborative work experience was time consuming. The new workload sharing feature solves these issues by offering a […]

Shuffle-sharding

re:Invent 2019: Introducing the Amazon Builders’ Library (Part II)

In last week’s post, I told you about a new site we introduced at re:Invent at the beginning of this month, the Amazon Builders’ Library, a site that’s chock-full articles by senior technical leaders that help you understand the underpinnings of both Amazon.com and AWS. Below are four more architecture-based articles that describe how Amazon […]

Architecture Monthly - July 2019

Architecture Monthly Magazine for July: Machine Learning

Every month, AWS publishes the AWS Architecture Monthly Magazine (available for free on Kindle and Flipboard) that curates some of the best technical and video content from around AWS. In the June edition, we offered several pieces of content related to Internet of Things (IoT). This month we’re talking about artificial intelligence (AI), namely machine […]

How to Architect APIs for Scale and Security

We hope you’ve enjoyed reading our posts on best practices for your serverless applications. This series of posts will focus on best practices and concepts you should be familiar with when you architect APIs for your applications. We’ll kick this first post off with a comparison between REST and GraphQL API architectures. Introduction Developers have been creating […]

This Is My Architecture

This Is My Architecture: Mobile Cryptocurrency Mining

In North America, approximately 95% of adults over the age of 25 have a bank account. In the developing world, that number is only about 52%. Cryptocurrencies can provide a platform for millions of unbanked people in the world to achieve financial freedom on a more level financial playing field. Electroneum, a cryptocurrency company located […]