AWS Media Blog

Category: Media & Entertainment

The increasing importance of video for the government sector

Video is increasingly being used by governments worldwide to improve engagement with citizens. According to research from SAP, 62% of citizens expect public service organizations to utilize innovative technologies and solutions. The same research says that 68% of governments cite improving the citizen experience as their number one priority. In recent months, with governments often […]

Solving OTT workflow challenges with AWS  

Authored by Tom Schaeffer, Founder, President & CEO of Float Left Interactive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. This post discusses the history and evolution of over-the-top (OTT) streaming and outlines how my company, Float […]

[Updated 3/15/2021] ZEE5 inserts millions of ads in live and VOD content using AWS

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at ZEE5 ZEE Entertainment is among the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 260k+ hours of television content with more than a billion […]

Annual 4K 4Charity fun run goes virtual for IBC in 2020

Registration now open for seventh annual event, raising awareness and support for nonprofits focused on increased diversity and inclusion and COVID-19 relief The 4K 4Charity Fun Run series is going virtual for the annual running and walking event hosted in collaboration with the International Broadcasting Convention (IBC) in 2020. The 4K 4Charity series leverages fun, […]

AWS CDI logo

AWS debuts Cloud Digital Interface (AWS CDI) to reliably transport uncompressed live video between applications

Today AWS unveiled the AWS Cloud Digital Interface (AWS CDI), a new network technology that allows Independent Software Vendors (ISVs) and AWS Partners to build reliable, live video applications that can connect products and services within the AWS Cloud. Workloads that require high-performance connectivity and uncompressed live video transport have historically been deployed on-premises using […]

Build a compelling eCommerce experience with Amazon Interactive Video Service

Introduction Amazon Interactive Video Service (Amazon IVS) makes creating live video streams simpler than ever. This means you can spend more time creating live content and features to inspire, engage, and entice viewers. Amazon IVS helps you build a compelling, interactive platform that goes beyond traditional eCommerce experiences. In this post, I show you how […]

How cloud-based video pipelines are inspiring new innovation in broadcast workflows

Consumer viewing habits and media business models have shifted in recent years as smart phone technology and connectivity have advanced and over-the-top (OTT) services have proliferated. To keep pace with an ever-growing demand for content and adapt to rapid changes in viewer behavior, media companies are tapping into the cloud to reinvent the media pipeline, […]

Creating a feature film with DaVinci Resolve on AWS

Getting started Roswell Films and Therapy Studios partnered with Blackmagic Design and AWS to solve a prevalent problem: the nature of working from home limits access to editing suites and offices. A feature length film still has the same deadlines, however, and needs to be edited in a seamless fashion. Those edits used Blackmagic Design’s […]

PAOK TV Platform

PAOK FC delivers live football directly to fans with Insys Sport and AWS

Authored by Ewa Bajbak, Insys Sales Manager at Insys Video Technologies. As the largest and one of the most popular football clubs in Greece, PAOK FC became its own rights holder for club matches and launched an OTT platform for the 2019-2020 season. However, PAOK TV needed enhancements to provide their fans with the best […]

Orchestrated Media as a Service: A hybrid cloud solution powered by IMT-SoDA, Levels Beyond, and AWS

Orchestrated media as a service: A hybrid cloud solution powered by IMT-SoDA, Levels Beyond, and AWS

Authored by Jason Kranitz, President of Systems Integration at IMT. One of the most powerful things about AWS is its ability to provide a common service foundation for technology partners in the AWS Partner Network to work together to help customers meet their objectives. Integrated Media Technologies, Inc. (IMT) and Levels Beyond recently proved this […]