AWS Partner Network (APN) Blog

Unlocking the Power of SaaS: Explore the New SaaS on AWS Content Hub for Best Practices and Resources

By Melissa Thomas, Sr. SaaS Enablement Manager – AWS


Are you looking to build, launch, and scale a successful software-as-a-service (SaaS) business on the cloud? Amazon Web Services (AWS) has a new comprehensive content hub that serves as your one-stop resource for everything SaaS-related. This powerful resource is designed to enable businesses of all sizes to capitalize on the growing demand for SaaS application and accelerate their journey to the cloud.

The new SaaS on AWS content hub offers a wealth of valuable resources, including best practices, training, and reference architectures, to guide you through every stage of the SaaS lifecycle. Whether you’re just starting to explore the SaaS model or looking to optimize an existing SaaS application, this hub has you covered.

One of the key highlights of the content hub is its extensive collection of best practices for designing, building, launching, and optimizing SaaS applications on AWS. These industry-proven guidelines cover crucial aspects such as multi-tenant architectures, data partitioning, metering and billing, and scalability, ensuring your SaaS offering is built on a solid foundation.

To help you stay ahead of the curve, the new SaaS on AWS content hub offers a wide range of training resources, including self-paced online courses, instructor-led workshops, and hands-on labs. These training materials are designed to equip you with the skills and knowledge needed to navigate the complexities of SaaS development and operations on AWS. The content hub features a collection of reference architectures and design patterns that have been tested and optimized for various use cases.

These reference architectures serve as starting points, enabling you to quickly prototype, build, and deploy SaaS applications that meet your specific requirements. Whether you’re a startup, established enterprise, or independent software vendor (ISV), the new SaaS on AWS content hub is your ultimate guide to building and launching successful SaaS applications on the cloud.

On the road to SaaS, you’ll face unique challenges at each stage of the journey—from designing scalable architectures to optimizing performance and reducing customer churn. Our new SaaS on AWS content hub aims to be your guide throughout each phase.

Start your journey to SaaS on AWS today >

Design, Build, Launch, and Optimize SaaS on AWS

When you’re ready to Design your business plan and architecture strategy, you’ll need to explore design patterns and best practices to build a secure, resilient, and performant SaaS applications. Your strategy will need to consider how the application will be built, marketed, sold, supported, and monetized.

On the SaaS on AWS hub, you can discover SaaS design resources which include best practices and research that are relevant to all parts of your planning committee.

If you’re new to SaaS, the foundational SaaS training course is a great place to start to learn core principles and concepts. It can help ground everyone on the team, getting them aligned and speaking the same language.

Figure 1 – Journey to SaaS planning.

Once you’re ready to Build your SaaS application, you’ll need to define a roadmap and minimum viable product (MVP). To successfully build, you’ll need a strong understanding of best practices in key aspects of SaaS architecture such as tenant isolation, data partitioning, identity management, onboarding, tiering, metrics, and cost management. You’ll also need to create well-defined personas and monetization strategies tailored for a recurring revenue business model.

Our SaaS build resources can help speed up development time for developers with access to workshops and reference architectures. Product leaders can find guidance on pricing strategies, marketing methodologies, and SaaS metrics, to eliminate guesswork in the roadmap.

If you’re facing a fast-approaching launch deadline, you can leverage pre-built solutions from technically validated AWS Partners and professional services offerings to streamline development and deployment.

Before you Launch, you’ll need to ensure your SaaS application is production-ready. Checkout our pre-launch tools such as the AWS Well-Architected Lens for SaaS, which can assess and validate your SaaS application to mitigate risks to launch. You can also find guidance on go-to-market (GTM) strategies across the entire customer lifecycle, including stages of acquisition, retention, and growth.

Learn from SaaS pioneers that have embraced alliance strategies and AWS Partner programs to boost revenue and propel the pace of innovation. Discover AWS SaaS Competency Partners that specialize in the build and launch of SaaS applications and unlock special funding benefits. They can also accelerate the integration of your offerings in AWS Marketplace, a platform that has been shown to drive 50% faster time to deal closure for sellers, according to Forrester TEI study on the Partner Opportunity for AWS Marketplace.

After going live, Optimization will be an ongoing motion you focus on to scale and reduce costs. Learn approaches and methodologies for cost management, expanding to new regions, streamlining operations, and continuously improving the customer experience.

If you have an existing application, our migration and modernization resources help you move to AWS while innovating quickly. Discover proven methods to re-platform, refactor, or rearchitect applications.

You can even leverage AWS Partner Programs for support to move existing customers from a previous on-premise built solution to your new cloud-based application. Throughout your SaaS journey, you can browse case studies on successful customer implementations across industries for inspiration and insights.

Get Started with SaaS on AWS

We’re excited for you to explore the breadth of tools and best practices available in our new SaaS on AWS hub. As a living library of resources, you’ll find new content added monthly, including a series of training design for product and technology teams on topics such as tenant isolation, identity and onboarding, pricing and packaging, and cost management.

Let us help you deliver differentiated SaaS experiences, operate efficiently, and exceed customer expectations on AWS.

Explore the SaaS on AWS content hub today > 

Additional Resources: