Category: Sports

This post is authored by Patrick Ward, Head of Research and Analytics, Seattle, Seahawks and Dan Skutt, Database Administrator, Seattle Seahawks. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Introduction The National Football League (NFL) is the […]

How the Seattle Seahawks use technology from AWS to take the guesswork out of draft season and unlock game winning strategies year round. What’s one of the secrets to building a successful National Football League (NFL) draft class? Believe it or not, the answer lies not just on the field of play but in harnessing […]

The National Football League (NFL) continues to evolve on and off the field. One of the biggest shifts in recent years is the league’s commitment to using data and technology to improve the sport. Amazon Web Services (AWS) supports this commitment as the NFL’s partnership with AWS continues to deepen. The Big Data Bowl exemplifies […]

Introduced at re:Invent 2021, Amazon S3 Glacier Instant Retrieval is a new Amazon Simple Storage Service (Amazon S3) Glacier storage class that provides cloud archival storage with milliseconds retrieval for media workloads. It is a cost-effective storage option for infrequently accessed media files that can be quickly retrieved when needed. Amazon S3 Glacier Instant Retrieval […]

With every major event, professional sports leagues continue to transform the fan experience using a range of technological advancements, from artificial intelligence (AI) to machine learning (ML) and analytics. Looking to boost fan engagement and streamline its video production and delivery workflow, the PGA TOUR (TOUR) recently enlisted Amazon Web Services (AWS) as its official […]

Fans can now get a clearer, real-time view of what’s happening on the ice through the NHL’s new UHD-enhanced video production pipeline. NHL’s recent technology infrastructure update, which includes the addition of several AWS Elemental Link UHD cloud contribution encoders across 32 NHL arenas, provides innovative viewer experiences. The NHL’s new Link UHDs make it […]

Since its inception in 1950, Formula 1 (F1) has grown into a globally recognized brand with a massive library of images, audio, and video captured at Grand Prix racing events around the world. The abundance of media assets F1 captured over time are a challenge to store, manage, and use. Researchers, editors, and producers spent […]

Media and entertainment customers face industry-wide transformation, with companies reinventing how they create content, optimize media supply chains, and compete for audience attention across streaming, broadcast, and direct-to-consumer platforms. Industry leaders such as Netflix, FORMULA 1, Discovery, and Disney use the cloud to pioneer new ways to entertain—launching new streaming services, expanding their content catalogs, […]

FOX and AWS are continuing to innovate the way live television is created and distributed in the cloud. Now a year into their strategic collaboration agreement with AWS, FOX dives into how they use AWS Media Services to create adaptable, elastic, and efficient workflows. FOX will share lessons it has learned as pioneers moving the […]

Bundesliga announced three new Bundesliga Match Facts powered by AWS to give fans deeper insights into action on the pitch. The new Match Facts are Most Pressed Player, which highlights how often a player in possession experiences a significant pressure situation throughout a match; Attacking Zones, which shows fans where their favorite team is attacking and […]