AWS Media Blog

Tag: SSAI

Sold on SSAI

This article originally appeared in FEED Magazine, Issue 12. Server-side ad insertion is becoming a more valuable way of delivering advertising – and with cloud-based tools, one that’s becoming easier to implement The great benefit of targeted advertising is the ability to offer the viewer something that is going to be attuned to his or her […]

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SCTE 35-based Dynamic Ad Insertion for Live streaming with Unified Origin and AWS Elemental MediaTailor

Guest authored by: Unified Streaming The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. By combining Unified Streaming’s Unified Origin for Live with AWS Elemental MediaTailor for server-side ad insertion, you can do DAI (Dynamic Ad Insertion) for […]

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SCTE-to-MediaLive

Inserting SCTE Markers with AWS Elemental MediaLive for Ad Insertion

In this tutorial posted on GitHub, we show you how to insert SCTE markers using AWS Elemental MediaLive’s Python SDK and then insert ads into your live video stream using AWS Elemental MediaTailor. To get started, you will spin up a MediaLive and AWS Elemental MediaPackage channel using the AWS Media Services simple live workflow […]

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FAQs About Live Streaming on AWS: How Much Does Live Streaming Cost on AWS?

How Much Does Live Streaming Cost on AWS? Update This blog post has been updated since it was first published on August 8, 2018. Effective May 17th, 2019, AWS Elemental MediaPackage announced a significant reduction in pricing for live channel ingest, and origination and packaging. All of the costs below have been revised based on […]

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Monetizing Encrypted Live Stream with AWS Elemental MediaTailor

Configuring AWS Elemental MediaTailor to enable ad insertion for an encrypted HLS live stream is no different than for a live stream in the clear. Behind the scenes, MediaTailor ensures that the protected content stays encrypted by preserving the appropriate HLS key tags (EXT-X-KEY). Meanwhile, it leaves the ads unencrypted by setting the same HLS […]

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J-Stream: On Par with SSAI

This article originally appeared in FEED Magazine, Issue 09. For live streams of this summer’s 2018 RIZAP KBC Augusta Golf Tournament hosted in Fukuoka, Japan, KBC Kyushu Asahi Broadcasting partnered with Japanese video streaming and distribution leader J-Stream for dynamic server-side ad insertion (SSAI) services for sponsored content. Server side video ad insertion (SSAI) is […]

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Creating a Custom AWS Elemental MediaTailor Metric and Amazon CloudWatch Alarm

In a previous blog, we demonstrated how to programmatically access default logs and metrics provided by AWS Elemental MediaTailor. In this post, we will walk through creating our own metric using the MediaTailor log groups that have been made available in Amazon CloudWatch. At a glance, this is what we will do: Create an IAM […]

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Build Your Own VAST 3.0 Response XML to Test With AWS Elemental MediaTailor

In a previous blog, AWS Elemental MediaTailor Supported Video Ad Serving Protocols, we talked about the various video ad protocols that AWS Elemental MediaTailor supports. In this post, we will focus on one of those protocols, namely VAST, and show how you can build a simple VAST response XML which you can use in lieu […]

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SSAI

Why is Server-Side Ad Insertion Important?

Is server-side ad insertion (SSAI) better than client-side ad insertion (CSAI) for streaming video? How do they differ? Which works best for OTT content monetization? How does the cloud enable more scalable solutions? You’ll find answer to all these questions in this white paper along with a deep dive into the ways the technologies perform today, and […]

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