AWS Partner Network (APN) Blog

Tag: AWS Partner Central

AWS Partner Experience Transformation: Roadmap

At AWS, we’re at the forefront of an exciting transformation to drive our partners to new heights of productivity and profitability. Whether you want to reach new customers, sell alongside AWS sellers, or accelerate sales through AWS Marketplace, this transformation expands your opportunities every stage of your journey. In this post, we share key enhancements we’re making over the next six months to deepen your expertise and broaden the value across your business models.

Optimize Your Contact Center Experience with Amazon Connect Ready Partners

With the contact center and customer experience industry evolving rapidly, more businesses are seeing the benefits of investing in innovative solutions, like Amazon Connect, to streamline their systems. We’re excited to announce the Amazon Connect Ready specialization to support seamless customer engagement across multiple channels; improve employee productivity through enhanced data collection; and provide analytics, insights, and optimization dashboards.

Accelerate Your Digital Transformation with Amazon ECS Delivery Partners

Enterprises undergoing digital transformation in the cloud are realizing the benefits of running their applications in containers. To help customers streamline containerized workload implementations, we’re excited to announce the Amazon ECS Delivery specialization. Amazon ECS Delivery Partners have technical expertise in assessing, scoping, designing, integrating, deploying, operating, and optimizing container environments using either Amazon Elastic Container Service (Amazon ECS) or AWS Fargate.

Scale Your Software and Services with AWS Marketplace

Customers are increasingly purchasing software and services in AWS Marketplace to take advantage of added efficiencies, cost savings, and flexible payment and terms. As we continue to transform the AWS Partner experience, we’re focused on scaling AWS Marketplace to help you drive greater customer value. In this post, we share key operational and self-service enhancements we’ve made to help you scale your offerings in AWS Marketplace, while lowering your operating costs and accelerating time-to-close.

AWS Partner Analytics Dashboard: A 360-Degree View of Your AWS Business

As we transform the partner experience, we’re introducing the AWS Partner Analytics Dashboard. Accessible through AWS Partner Central, the dashboard provides partners with a 360-degree view of their AWS business, including opportunity pipeline, funding benefits, and pipeline. The dashboard provides transparency to the data needed to have high level strategic conversations, both internally and with AWS teams. This post explores the benefits, metrics, and high-level features of the Partner Analytics Dashboard.

AWS Transforms the Partner Experience to Drive Greater Customer Value and Partner Profitability

We’re excited to share a preview of the enhancements we’re making to partner programs and tools to deliver greater customer value and partner profitability—including making it easier to leverage programs by aligning them to your business models and scaling AWS Marketplace to expand your customer reach and accelerate sales. The AWS Partner experience transformation is aimed towards helping you deliver different levels and types of value to customers—to win more, win bigger, and win faster.

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Accelerate Joint Opportunity and Lead Sharing: Introducing AWS Partner CRM Connector

We’re excited to introduce the AWS Partner CRM Connector for Salesforce to help AWS Partners share opportunities and receive referrals from Amazon Web Services (AWS) within their Salesforce CRM. The AWS Partner CRM Connector eliminates the need to write custom code or update information in separate platforms—saving partners hours in managing their sales pipeline. Benefits include a unified experience, no additional costs, and no custom code required.

Redefining the Partner Digital Experience with AWS Partner Central 2.0

As part of our commitment to improving the partner experience, Amazon Web Services (AWS) is excited to announce the launch of AWS Partner Central 2.0—a redesigned partner portal that simplifies and improves your ability to build, market, and sell with AWS. AWS Partner Central 2.0, which begins rolling out on January 5, introduces new site navigation, a modern look and feel, faster load times, improved personalization, and in-app guidance.

Optimize Price Performance for Amazon EC2 Workloads with AWS Graviton Delivery Partners

Tens of thousands of customers—from startups to large enterprises—are realizing significant price performance using AWS Graviton-based instances in Amazon EC2. The AWS Graviton Delivery specialization makes it easy for customers to accelerate and scale their adoption of AWS Graviton to achieve better workload performance and cost savings. AWS Graviton Delivery Partners have hands-on experience and proven expertise to help customers achieve better workload performance and cost savings with Graviton.

Discover, Prepare, and Integrate Data at Scale with AWS Glue Delivery Partners

We are pleased to announce the AWS Glue Delivery specialization to help customers find validated AWS Partners with expertise and proven success delivering AWS Glue for data integration, data pipeline, and data catalog use cases. The AWS Glue Delivery specialization recognizes AWS Partners who offer consulting services to help customers modernize their use of data and accelerate digital transformation.