AWS for M&E Blog

Category: Direct-to-Consumer & Streaming

Sony Virtual Production and Amazon Interactive Video Service

Co-authored by Andy Etherington, a lead software engineer and software project manager in Sony European Professional Engineering.  Introduction Sony Virtual Production is an on-demand video production service powered by Amazon Web Services (AWS) for delivering live events to global audiences. It allows you to switch cameras, add captions, and control comments, all from your laptop or […]

Live stream on the elopage platform, featuring shoppable links and chat functionality

Digital business platform elopage adds live shopping feature with Amazon IVS

The bar for online shopping experiences continues to rise as modern shoppers have come to expect more when making purchase decisions. In regards to digital goods, Germany-based SaaS platform elopage provides turnkey solutions that give creators, influencers, freelancers and SMBs a one-stop shop to run their virtual businesses. Established in 2015, the company enables entrepreneurs […]

Deploying virtual linear OTT channels using AWS Media Services

This blog post details how to create virtual linear OTT channels that can sequentially deliver both video on demand (VOD) and live streaming video by defining a channel schedule in AWS Elemental MediaTailor using Channel Assembly. This stems from an increased customer need to provide free ad-supported television (FAST), which is rapidly gaining traction with consumers and, […]

Broadcast from a browser with the Amazon IVS web broadcast SDK

With Amazon Interactive Video Service (Amazon IVS), you can now can start your contribution broadcast live stream directly from web browsers using the IVS web broadcast SDK. Amazon IVS is a managed live streaming solution that is quick and easy to set up, and ideal for creating interactive video experiences. Send your live streams to […]

Streaming provider Watch Brasil securely delivers live linear content with the support of AWS Partner Kaltura

Delivering video content is no simple task, especially in Brazil. Businesses wishing to break into streaming require scalable, reliable video platforms and strong cloud infrastructure. Without those, watching video-on-demand and live linear content can be choppy, unreliable, and low quality—putting the provider at a significant competitive disadvantage in a growing industry. Watch Brasil was determined […]

Watch now: HBO Max uses canaries on AWS for outside-in validation

Stand-alone streaming platform HBO Max entertains global audiences of all ages with HBO programing, blockbuster movies, and original content, with its international subscriber base topping 73 million. Responsible for building tools for operational visibility and fraud mitigation, HBO Max’s operational experience team created a solution for internal stakeholders to easily see the status of the […]

Enable Microsoft Smooth Streaming to resource-constrained devices using Lambda@Edge and AWS Elemental MediaPackage

AWS Elemental MediaPackage is a highly scalable video origination and just-in-time packaging service. Using either a live HLS input from an encoder such as AWS Elemental MediaLive or media files from Amazon Simple Storage Service (Amazon S3), the service packages video content with optional encryption to HLS, DASH-ISO, CMAF and Microsoft Smooth (MSS) formats. The majority […]

Getting started with optical character recognition in AWS Elemental Live and AWS Elemental MediaLive

What is OCR? Optical character recognition (OCR) is the ability for software to recognize characters in an image and to convert those characters to text. This conversion allows the characters to be recognized as specific letters and numbers and therefore to be manipulated along with any other text. Recent areas of research in the use […]

How Twitch built the global live streaming network that powers Amazon IVS

Established brands and startups around the world are discovering the power of live interactive video – from RushTix and Codices, to DeNA, BeLive, GoPro, and beyond. Using Amazon Interactive Video Service (Amazon IVS), these innovative companies are transforming the future of ecommerce, fitness, user-generated content, and more by optimizing the live streaming experience for creators and audiences. A managed live […]

Actionable video on demand for audience engagement

As viewers shift from passively viewing into actively engaging with content during video playback, content providers can design and build interactive and actionable experiences for their audiences. Actionable video is context-aware and time-specific, allowing the viewer to respond to prompts about a person, place, or object while watching and interacting with video as it plays. […]