Category: Industries

Amazon Ads helps advertisers and brands achieve their business goals by developing innovative solutions that reach millions of Amazon customers at every stage of their journey. At Amazon Ads, we believe that what makes advertising effective is delivering relevant ads in the right context and at the right moment within the consumer buying journey. With that […]

In this post, we provide a comparison of results obtained by two such techniques: zero-shot and few-shot prompting. We also explore the utility of the RAG prompt engineering technique as it applies to the task of summarization.
Evaluating LLMs is an undervalued part of the machine learning (ML) pipeline.

In today’s technological landscape, artificial intelligence (AI) and machine learning (ML) are becoming increasingly accessible, enabling builders of all skill levels to harness their power. As more companies adopt AI solutions, there’s a growing need to upskill both technical and non-technical teams in responsibly expanding AI usage. Getting hands-on experience is crucial for understanding and […]

The rapid advancements in artificial intelligence and machine learning (AI/ML) have made these technologies a transformative force across industries. According to a McKinsey study, across the financial services industry (FSI), generative AI is projected to deliver over $400 billion (5%) of industry revenue in productivity benefits. As maintained by Gartner, more than 80% of enterprises […]

The telecommunications industry is more competitive than ever before. With customers able to easily switch between providers, reducing customer churn is a crucial priority for telecom companies who want to stay ahead. To address this challenge, Dialog Axiata has pioneered a cutting-edge solution called the Home Broadband (HBB) Churn Prediction Model. This post explores the […]

In asset management, portfolio managers need to closely monitor companies in their investment universe to identify risks and opportunities, and guide investment decisions. Tracking direct events like earnings reports or credit downgrades is straightforward—you can set up alerts to notify managers of news containing company names. However, detecting second and third-order impacts arising from events […]

Large language models (LLMs) are generally trained on large publicly available datasets that are domain agnostic. For example, Meta’s Llama models are trained on datasets such as CommonCrawl, C4, Wikipedia, and ArXiv. These datasets encompass a broad range of topics and domains. Although the resulting models yield amazingly good results for general tasks, such as […]

In this post, we explore what an audience overlap analysis is, discuss the current technical approaches and their challenges, and illustrate how you can run secure audience overlap analysis using AWS Clean Rooms.

In this post, we demonstrate how to efficiently fine-tune a state-of-the-art protein language model (pLM) to predict protein subcellular localization using Amazon SageMaker. Proteins are the molecular machines of the body, responsible for everything from moving your muscles to responding to infections. Despite this variety, all proteins are made of repeating chains of molecules called […]

This is a guest post written by Axfood AB.  In this post, we share how Axfood, a large Swedish food retailer, improved operations and scalability of their existing artificial intelligence (AI) and machine learning (ML) operations by prototyping in close collaboration with AWS experts and using Amazon SageMaker. Axfood is Sweden’s second largest food retailer, […]