AWS Media Blog

Tag: OTT

PixelStrings®: a cloud-based media conversion platform powered by industry standard tools

This post is co-authored by Lance Mauerer, CEO and Founder – Cinnafilm, Inc., Marc Leonard, PixelStrings Developer – Cinnafilm, Inc., Alfred She, Director of Product Management – Cinnafilm, Inc., and Mark Stephens, Partner Solutions Architect – AWS. The content and opinions in this post are those of the third-party author and AWS is not responsible […]

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Building a live streaming app for all-hands meetings and more on ScreenCloud with Amazon IVS

Authored by Krishna Acondy, senior engineer at ScreenCloud. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.   As the world moves towards a more remote way of working, our customers are looking for new ways to help the […]

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Build a reliable HLS live channel with AWS Elemental MediaStore

For resilient live streams, you usually have two encoders, which creates two master manifests. However, that on its own is not enough. If one of the encoders suffers a failure – let’s say encoder 1 – the manifests for encoder 1 becomes stale (no longer updated), while encoder 2’s manifests and A/V segments continue to […]

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Building interactive live video experiences with Amazon IVS and Videoflow

Amazon Interactive Video Service (Amazon IVS) helps developers to quickly create low latency, interactive live streaming experiences. Based on the technology behind twitch.tv, IVS channels are fully managed, low latency live streams that remove much of the heavy lifting from integrating encoding, origination, content delivery, and playback. Since launch, builders have been elated with the […]

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How to diagnose AWS Elemental MediaTailor ad insertion flows using debugging

AWS Elemental MediaTailor allows you to serve targeted ads to viewers while maintaining broadcast quality in over-the-top (OTT) video applications. This article explains how it is possible to use the debugging feature of MediaTailor to dive deep into an ad insertion session lifecycle to troubleshoot or visualize what is happening behind the scenes. The PDF […]

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Solving OTT workflow challenges with AWS  

Authored by Tom Schaeffer, Founder, President & CEO of Float Left Interactive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. This post discusses the history and evolution of over-the-top (OTT) streaming and outlines how my company, Float […]

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Zee5 inserts millions of ads in live and VOD content using AWS

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at Zee5 Zee Entertainment Enterprises Limited is one of India’s leading television media and entertainment companies. It is among the largest producers and aggregators of Hindi programming in the world, with an extensive […]

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Inserting ad breaks into video content using Amazon Rekognition, AWS Elemental MediaConvert and AWS Elemental MediaTailor

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

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Build a compelling eCommerce experience with Amazon Interactive Video Service

Introduction Amazon Interactive Video Service (Amazon IVS) makes creating live video streams simpler than ever. This means you can spend more time creating live content and features to inspire, engage, and entice viewers. Amazon IVS helps you build a compelling, interactive platform that goes beyond traditional eCommerce experiences. In this post, I show you how […]

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How cloud-based video pipelines are inspiring new innovation in broadcast workflows

Consumer viewing habits and media business models have shifted in recent years as smart phone technology and connectivity have advanced and over-the-top (OTT) services have proliferated. To keep pace with an ever-growing demand for content and adapt to rapid changes in viewer behavior, media companies are tapping into the cloud to reinvent the media pipeline, […]

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