Category: Media & Entertainment

Indian streaming giant Hotstar broke the global record for simultaneous streaming viewers this past weekend with 18.6 million users watching the finals of the Indian Premier League cricket tournament. Read TechCrunch’s coverage here. To learn more about AWS services used for Hotstar’s streaming architecture, check out: Saving Millions : Leveraging EC2 Spots at Scale by Gaurav […]

Guest post by Steve Vonder Haar, senior analyst with Wainhouse Research covering the enterprise video industry. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Low-hanging fruit always makes for the easiest pickings. Count me “guilty” of this truism […]

Registration is now open for AWS’s biggest Media & Entertainment event of the year – the AWS M&E Symposium in Los Angeles – held at the Skirball Center in LA on June 18. AWS customers, including Netflix, the NFL, CBS, and Hallmark, will walk through some bleeding-edge use cases including integration of artificial intelligence and […]

Join AWS Insights for an on-demand free half-day online conference designed for media and entertainment leaders and builders, with content creation, media supply chain, and content distribution sessions. Keynote: “Building a Culture of Innovation for Media” by Jeff Barr, Chief Evangelist of Amazon Web Services (AWS), author of the AWS blog, and host of The AWS […]

Configuring AWS Elemental MediaTailor to enable ad insertion for an encrypted HLS live stream is no different than for a live stream in the clear. Behind the scenes, MediaTailor ensures that the protected content stays encrypted by preserving the appropriate HLS key tags (EXT-X-KEY). Meanwhile, it leaves the ads unencrypted by setting the same HLS […]

Guest post by Steve Vonder Haar, senior analyst with Wainhouse Research covering the enterprise video industry. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. The Reese’s Peanut Butter Cup Effect seems to be in full force in today’s […]

This article originally appeared in FEED Magazine, Issue 09. Before being acquired by Frankly, WorldNow had been in the digital solutions business for broadcasters since 1999. The company provided a digital publishing platform, which included CMS and multimedia functions with a front end that delivered to a variety of platforms including iOS, Android, Apple TV, […]

AWS Elemental MediaConnect debuted in November to provide flexible, reliable transport for live video into, within, or out of the AWS Cloud. With MediaConnect, content providers can ingest or distribute live video via IP networks or AWS DirectConnect, so transport workloads can be deployed more quickly and at lower cost than with satellite or fiber. […]

Monetizing your HLS Video On Demand (VOD) assets couldn’t be easier using AWS Elemental MediaTailor. MediaTailor simply needs access to your HLS media asset, and an Ad Decision Server (ADS). Try it for yourself by following this tutorial we’ve made available via GitHub http://bit.ly/mediatailor-vod The tutorial will walk you through creating an AWS Elemental MediaTailor […]

Today’s media and entertainment (M&E) audiences want to access content anywhere at any time. They want choice regarding the format and on what device they consume media. And they expect personalization—to see only the content and advertisements that are most relevant to them. This eBook examines the one-click deployment solutions available from Amazon Web Services […]