AWS for M&E Blog

Category: AWS Elemental MediaTailor

Seven West Media amplifies audience engagement with Channel Assembly in AWS Elemental MediaTailor

As the global content marketplace grows increasingly crowded, the race to deliver standout live and video-on-demand (VOD) viewing experiences is on. Ahead of the pack, Seven West Media has fostered a climate of innovation that has ultimately resulted in the delivery of more engaging, premium video content for audiences across its media properties. Making content […]

New instructor-led course: Video Streaming Essentials for AWS Media Services

Learn best practices for designing and using cloud-based video workflows in the updated instructor-led course Video Streaming Essentials for AWS Media Services. Get expert-led, hands-on experience using AWS Media Services in this 2-day course covering: How key variables – including quality, latency, and budget – influence video workflow design decisions. How companies select and use […]

PBS Innovation Team leverages AWS to take 10th Annual PBS Short Film Festival virtual

The annual PBS Short Film Festival has returned with a twist. Starting at 5pm ET every day from July 12-August 31, 2021, audiences can watch a curated series of stories from independent filmmakers via immersive WebXR beta experience “Screen on the Green.” Envisioned by the Digital Innovation Team at PBS, the experience is accessible via […]

Choosing the right AWS live streaming solution for your use case

In July last year, AWS launched Amazon Interactive Video Service (Amazon IVS), a managed live streaming platform for creating low latency interactive streaming services. While Amazon IVS is a great addition to the existing AWS Media Services for building live streaming experiences, I am often asked by customers which option is best for their given […]

Streaming Media Readers Select AWS Services

The 2020 Streaming Media Readers’ Choice Awards garnered more than 25,000 votes from more than 2,200 voters in 26 categories spanning a full range of media technologies. Included among the winners announced November 19 are four AWS services that help content providers deliver innovative viewing experiences, address accelerating demand for digital content, and monetize services […]

Playing your ads-featured content with AWS Elemental MediaTailor and VideoJS

In the previous installments of this blog series, we showed how to monetize your content with a custom workflow with FFmpeg on Amazon Elastic Container Service at Fargate and with Amazon Rekognition. In this post, we show you how to display and interact with an HLS stream in a simple webpage similar to this.   Sample […]

How to diagnose AWS Elemental MediaTailor ad insertion flows using debugging

AWS Elemental MediaTailor allows you to serve targeted ads to viewers while maintaining broadcast quality in over-the-top (OTT) video applications. This article explains how it is possible to use the debugging feature of MediaTailor to dive deep into an ad insertion session lifecycle to troubleshoot or visualize what is happening behind the scenes. The PDF […]

[Updated 3/15/2021] ZEE5 inserts millions of ads in live and VOD content using AWS

This post is co-authored by Girish Nair, SA, Media & Entertainment at Amazon Web Services and Vivek Yadav – Senior CDN Engineer at ZEE5 ZEE Entertainment is among the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 260k+ hours of television content with more than a billion […]

[Updated 3/15/2021] Inserting ad breaks into video content using Amazon Rekognition, AWS Elemental MediaConvert and AWS Elemental MediaTailor

Customers are often overwhelmed with the amount of undifferentiated heavy-lifting involved in preparing their media for monetization and streaming. The traditional ad insertion process is repetitive, error-prone, and time-consuming, and ads are inserted in a non-intrusive way so that the attention of the audience is not disturbed when presented with ad content. A cloud-based monetization […]

Digital download: Celebrating M&E customer successes and innovations

Introducing me. Magazine, the first digital magazine from Amazon Web Services (AWS) created to celebrate and highlight the successes of our media and entertainment (M&E) customers. Be inspired by stories of collaboration and innovation from across the M&E industry. Learn how AWS customers, including the LA Clippers and Second Spectrum, NASCAR, PBS, Aldea Mexico, Videofashion, […]