AWS for M&E Blog

Category: AWS Elemental MediaTailor

How to implement reliable dynamic ad insertion using AWS Media Services

During these peculiar times and with the accompanying difficulties of organizing live events, streaming of live proceedings, such as music concerts, sporting events, and linear television, has exploded since the beginning of the COVID-19 pandemic. An increased amount of content is available exclusively through over-the-top (OTT) live streaming on mobile phones and desktop browsers or […]

Introducing the Streaming Media Lens whitepaper for the AWS Well-Architected Framework

Today we are delighted to introduce the Streaming Media Lens, an Amazon Web Services (AWS) Well-Architected whitepaper. AWS Well-Architected provides a consistent approach for customers to evaluate architectures and implement scalable designs, and this whitepaper provides prescriptive guidance for customers to assess workloads and identify best practices to deploy video streaming workloads. Using the AWS […]

Creating virtual linear channels using AWS Elemental MediaTailor

Media companies continuously look for opportunities to increase revenue from content they already own, either by scheduling older content during nonpeak hours or by delivering premium content as video on demand (VOD). Although both methods bring revenue for high-demand content, they do not give companies the option to make the most of low-demand content—specifically, content […]

Building ATSC 3.0 workflows on AWS

Since 2015, television broadcasters have been migrating their channel origination workflows to the cloud. For those new to the concept, channel origination is the process by which prerecorded show segments, live content, advertisements, and graphics are combined to convert individual video assets into what we see at home as an assembled linear channel. But the […]

The 2021 Streaming Media Readers’ Choice Award Winners

The results of this year’s Streaming Media Readers’ Choice Awards brought good news for services and solutions for media and entertainment from AWS. With 200 nominees in 22 categories and 14,600 votes cast, the results are in: Winner, Cloud Encoding/Transcoding Services: AWS Elemental MediaLive Winner, Content Delivery Network: Amazon CloudFront Winner, DRM/Content Protection: AWS Elemental […]

Seven West Media amplifies audience engagement with Channel Assembly in AWS Elemental MediaTailor

As the global content marketplace grows increasingly crowded, the race to deliver standout live and video-on-demand (VOD) viewing experiences is on. Ahead of the pack, Seven West Media has fostered a climate of innovation that has ultimately resulted in the delivery of more engaging, premium video content for audiences across its media properties. Making content […]

New instructor-led course: Video Streaming Essentials for AWS Media Services

Learn best practices for designing and using cloud-based video workflows in the updated instructor-led course Video Streaming Essentials for AWS Media Services. Get expert-led, hands-on experience using AWS Media Services in this 2-day course covering: How key variables – including quality, latency, and budget – influence video workflow design decisions. How companies select and use […]

PBS Innovation Team leverages AWS to take 10th Annual PBS Short Film Festival virtual

The annual PBS Short Film Festival has returned with a twist. Starting at 5pm ET every day from July 12-August 31, 2021, audiences can watch a curated series of stories from independent filmmakers via immersive WebXR beta experience “Screen on the Green.” Envisioned by the Digital Innovation Team at PBS, the experience is accessible via […]

Choosing the right AWS live streaming solution for your use case

In July last year, AWS launched Amazon Interactive Video Service (Amazon IVS), a managed live streaming platform for creating low latency interactive streaming services. While Amazon IVS is a great addition to the existing AWS Media Services for building live streaming experiences, I am often asked by customers which option is best for their given […]

Streaming Media Readers Select AWS Services

The 2020 Streaming Media Readers’ Choice Awards garnered more than 25,000 votes from more than 2,200 voters in 26 categories spanning a full range of media technologies. Included among the winners announced November 19 are four AWS services that help content providers deliver innovative viewing experiences, address accelerating demand for digital content, and monetize services […]