Category: Amazon Rekognition

With nearly one million minutes of video content forecasted to pass through global IP networks each second by 2021, ensuring that video traffic — especially video produced and consumed by company employees — is valuable, actionable, and personal becomes critical to that company’s success1. Companies today create live and on-demand videos for many purposes, including […]

Often times in the evening, I come across a random television commercial that has nothing to do with my interests and it totally missed the mark. Several weeks back, I began thinking, what if there was a way for advertisers to be able to dynamically adjust content based on how I was feeling? What if […]

Gone are the days when watching sports on television meant turning on the one and only broadcaster which owned the rights to televise an event. Several sports-specific OTT offerings have launched in the last year with broadcasters realizing that sports are the last bastion of streaming video for which viewers are willing to pay a […]

In this case study, learn how National Geographic leveraged AWS serverless and machine learning services to build the mobile-native National Geographic App, a searchable portal to the company’s multimedia content catalog going back over 130 years. “We have 130 years of valuable content that is relevant and useful today, but only if it’s accessible and […]

By Arnaud Elnecave, VP Marketing, Dalet In today’s fast-paced and ultra competitive media landscape, the ability to respond rapidly to evolving consumer demands and grasp opportunities for new revenue forms as they arise is key to sustainable success. For most organizations, this mandate for greater business agility drives a direct need for a deep transformation […]

As organizations make their transition to the AWS cloud, they often find themselves asking the question “what’s in that AWS S3 bucket?”  In an environment where leadership teams expect fast answers from IT, how do you dissect an S3 bucket with ten terabytes and hundreds of thousands of audio files or documents without a way […]

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. For news, sports, and other content owners with vast media archives, your content library is only as valuable as it is discoverable and searchable. For example, a sports producer looking to create a highlight reel around a specific player would […]

When consumers browse content in any video service, the program artwork is a large factor in what they choose to watch. There are a few generalizations we can make when it comes to generating appealing artwork. For example, according to research done by Netflix, images that have expressive facial emotion conveying the tone of the […]

Click here to watch the on-demand version of Media Processing Workflows at High Velocity and Scale using Orchestration & Machine Learning Level 200 | Use Cases How To Content owners, creators and publishers use media supply chains to package and process digital video content and programming from content producers so it can then be delivered to local affiliates […]

NAB is the ultimate event for the media, entertainment, and technology industry with over 100,000 attendees from around the world coming to the Las Vegas Convention Center from April 9-12. And once again AWS will be present to showcase our latest releases to help media technologists work faster, smarter, and more efficiently. Machine learning and […]