AWS for M&E Blog

Over-the-top (OTT) streaming is on a trajectory to becoming the biggest form of media consumption in the world. In the US alone, 65%1 of the population consume media digitally, through smart devices, connected TVs (CTV), game consoles, and streaming media players. Digital video ad spending in the US in 2022 was estimated at $2392 billion […]

This blog was coauthored by Michael Prendergast, CTO and Co-Founder, Spalk. Introduction A compelling sports broadcast is built on storytelling and commentators are the guides to these stories, helping viewers experience the narratives playing out on screen. Only recently have commentators enjoyed the flexibility of working remotely, allowing them to broadcast for leagues around the world […]

Introduction RTMP stands for Real-Time Messaging Protocol. It’s a live video streaming technology that lets you transfer data over the internet and is a widely used protocol for streaming video. Customers may want to create interactive experiences with video originating from specialized live cameras or drones that do not support RTMP streaming. A workaround is […]

This blog post was co-authored by Ryan Kirk, Cloud Architect and Cloud & DevOps Team Manager, Formula 1. Introduction As the Lead Cloud Architect and Team Manager at Formula 1, I am responsible for cloud engineering, DevOps, and on-premises Kubernetes platforms. A big part of my team’s function is looking at leveraging cloud technology to […]

Customers taking advantage of the elastic, on demand nature of the AWS Media Services have the ability to spin up and tear down live streaming pipelines on demand and on an event by event basis. Entire media pipelines can be deployed from a template, for a single live event. Once the event is complete the […]

This blog post was co-authored by Hetal Bhatt, Writer/Researcher at Spectrum Labs, and Dave Matli, Chief Marketing Officer at Spectrum Labs. Amazon Interactive Video Service Stream Chat (Amazon IVS Chat) enables live chat to accompany your live IVS video streams. It’s fully scalable and customizable. Content moderation goes hand in hand with live chat implementation […]

This post was co-authored by Giovanni Galvez, VP of Business Development and Strategy, SyncWords. Introduction Adding captions to live streaming events is not something new to the industry. There are well-established workflows to add captions to video feeds by using specialized hardware encoders to embed the captions. These workflows can create challenges for live event […]

Designed for card collectors, live e-commerce platform Loupe connects buyers with small businesses across the US to provide on-demand access to sports cards 24/7. Loupe focuses on fostering a community through real-time chat and big, exciting, memorable moments. After completing a thorough vetting process, vendors can live stream sales via the platform, which supports web, […]

Amazon Web Services (AWS) has added 12 new Partner Solutions tailored for media and entertainment (M&E) applications to the AWS Solutions Library. Designed as a pathway to enable customers to deliver better outcomes faster, the AWS Solutions Library features purpose-built technologies, ready-to-deploy software packages, and customizable architectures offered by AWS and AWS Partners. Each new […]

Over the past few years, Visual Effects (VFX) studios have gone more global by opening satellite studios or hiring artists working from home all around the world. Whether the reasons are location specific financial incentives, unlocking local talent, or co-locating with a production team, having a render farm in a single location is no longer […]