Category: AWS Elemental MediaLive

Introduction Many organizations are seeking ways to control and secure their live media streams, which often contain sensitive information or intellectual property, within their corporate networks. At the same time, companies also want the flexibility to grant controlled access to these private streams. Accessing media services, or media assets stored in Amazon Simple Storage Service […]

Free ad-supported streaming television (FAST) is taking off as consumers look to minimize content subscription fees. While Paramount, Roku, and Fox have already launched FAST offerings, getting one off the ground can be expensive and time-consuming, proving a barrier to entry for most content owners. Boston-based technology startup TVCoins is disrupting the market with its […]

Today, Amazon Web Services (AWS) announced that AWS Elemental Link UHD now supports AWS Elemental MediaConnect. Combining Link UHD with MediaConnect is a simple and cost-effective way to create live video workflows in the cloud, saving time and resources compared to traditional on-premises, satellite, or fiber infrastructure. Customers have more flexibility in how they process […]

This blog was coauthored by Michael Prendergast, CTO and Co-Founder, Spalk. Introduction A compelling sports broadcast is built on storytelling and commentators are the guides to these stories, helping viewers experience the narratives playing out on screen. Only recently have commentators enjoyed the flexibility of working remotely, allowing them to broadcast for leagues around the world […]

This post was co-authored by Giovanni Galvez, VP of Business Development and Strategy, SyncWords. Introduction Adding captions to live streaming events is not something new to the industry. There are well-established workflows to add captions to video feeds by using specialized hardware encoders to embed the captions. These workflows can create challenges for live event […]

Within the media and broadcast industry there is an incumbent need for broadcast operators to maintain visibility of video workflow health and performance. AWS Elemental MediaLive is a broadcast-grade live video processing service that creates high-quality streams for delivery to broadcast TVs and internet-connected devices.  MediaLive has a rich set of alerts, Amazon CloudWatch Events and […]

The ability to monetize live streaming content can be a challenge in the media and entertainment industry. For example, when streaming live content via social media platforms, options may not be available to advertise precisely the way you want within your show or event. In this post, the authors explain and demonstrate how to recognize […]

Where audiences dwell, advertisers follow. From restaurants and bars to gyms, medical offices, airports and beyond, ample opportunities exist for brands to reach consumers as they move through the day. Atmosphere is broadening access to these audiences in the US and internationally with its free ad-supported streaming service, built on cloud-based technologies from Amazon Web […]

Overview This is part two of a blog series about virtual linear channel creation and management. The first blog post in the series discussed how to create virtual linear OTT channels that can sequentially deliver both video on demand (VOD) and live streaming video by defining a channel schedule in AWS Elemental MediaTailor using Channel […]

This blog is authored by Lewis Smithingham, SVP of Innovation, Media.Monks and Wes Hovanec, Virtual Studios Lead, Media.Monks. Sustainability featured more prominently than ever at this year’s National Association of Broadcasters Show. NAB has been described as “the world’s largest annual convention for broadcasters and the broader media, entertainment and technology industries”. Responding to growing […]