AWS Media Blog

Category: Content Production

AWS Partners at IBC 2022

This year at IBC 2022, see demonstrations of AWS-enabled solutions for content production, media supply chain, broadcast, direct-to-consumer and data science & analytics featuring AWS Partners. Visit Amazon Web Services (AWS) on stand 5.C80 to experience the integrated story of how media and entertainment companies are moving their key workloads to the cloud. Content Production […]

Create broadcast-quality CTV advertising with the Imagine Communications SureFire video ad server on AWS

This blog was co-authored by Dan Murray, Product Marketing Manager, Imagine Communications, and Raul Vecchione, Senior Partner Solutions Architect, AWS. With shifting market dynamics, streaming connected TV (CTV) services are becoming increasingly ad supported. To optimize the monetization of ad-supported streaming, media companies are looking to effectively deploy and use addressable advertising solutions that facilitate […]

Building a strong identity foundation: Aligning to the MovieLabs Common Security Architecture for Production (CSAP)

In the previous blog in the series, Aligning AWS security services to MovieLabs Common Security Architecture for Production (CSAP), we discussed MovieLabs, the Common Security Architecture for Production (CSAP), and how customers can begin to implement CSAP using Amazon Web Services (AWS). We focused on the three foundational concepts of CSAP: Zero Trust, Intrinsic vs […]

Transformation journeys: Creating and delivering amazing content experiences in the cloud at IBC 2022

As the worldwide demand for content continues to grow, leading broadcasters and content creators are redefining their workflows with the power of the cloud. Visit Amazon Web Services (AWS) on stand 5.C80 at IBC 2022 and join AWS special sessions at the IBC Showcase Theater on Saturday, September 10, where we’ll cover everything from broadcast to […]

HPA recognizes AWS Color in the Cloud workflow with Engineering Excellence Award

Among the top honorees of this year’s Hollywood Professional Association (HPA) Awards for Engineering Excellence, the Amazon Web Services (AWS) Color in the Cloud workflow has been recognized for its innovation. One of the media and entertainment industry’s top honors, the HPA Engineering Excellence Awards are bestowed upon outstanding technical and creative achievements in media, […]

Creative studio HOPR uses AWS Partner TrackIt to migrate its entire production workflow to Amazon Nimble Studio

Authored by Brad Winett, President and Partner at TrackIt. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Telework was essential to helping businesses adapt during the early months of the COVID-19 pandemic, with around half of all […]

AWS Thinkbox products now available free of charge

Today we are excited to announce that AWS Thinkbox products (Deadline, Draft, Krakatoa, Frost, XMesh, Sequoia, and Stoke) are now available at no cost. Thinkbox tools simplify rendering, VFX, and simulation workflows, and are in use by top studios around the world. AWS Thinkbox tools include: Deadline render farm management software that helps studios optimize […]

Nimble Studio running Foundry Nuke showing FuzzyPixel short.

Amazon Nimble Studio now supports Amazon EC2 G3 and G5 instances for virtual workstations

Today, Amazon Nimble Studio introduces access to additional on-demand Amazon Elastic Compute Cloud (EC2) G3 and G5 instances, enabling content creators to use GPU virtual workstations for their production needs. Nimble Studio provides virtual workstations, high performant file storage, such as Amazon FSx, and render farm capacity through AWS Thinkbox Deadline, empowering the creation of […]

AWS showcases content production in the cloud at SIGGRAPH 2022

The annual SIGGRAPH conference reconvenes in Vancouver August 8-11 for the first time in two years and we couldn’t be more excited to connect with colleagues and friends from around the world to celebrate the state of the art in computer graphics, animation, virtual production, and visual effects. Join us to learn about the latest […]

Watch now: Pop Family Entertainment adopts Amazon Nimble Studio for content production

Pop Family Entertainment is a multi-genre content production company based in Australia. When it decided to create an original full-length animated feature, it began looking at rendering solutions to provide secure, heavy-duty computing power that would also allow remote talent to work uninterrupted. Watch the video or read this blog post to get an inside […]