AWS for M&E Blog

Category: Media & Entertainment

Introducing the Live Event Framework: Live Streaming with Ad Insertion on AWS

Video platforms are increasingly using advertising for monetization, both in free-to-air and subscription-based services. The latter often now offer ad-supported pricing models, allowing users to access content at a discounted subscription price in exchange for viewing ads. Implementing ad insertion into a live streaming platform requires careful planning and integration with multiple systems (including video […]

AWS Elemental MediaLive Reservation Management: A Data-Driven Approach

The need for organizations and users to stream video to TVs, set-top-boxes, mobile viewers and websites is growing. As video streaming demands are surging, and so are costs. This blog walks you through visualizing and improving Amazon Web Services (AWS) Elemental MediaLive reservation utilization by creating an Amazon QuickSight dashboard using AWS Cost and Usage […]

Support for Amazon Elastic Transcoder ending soon

When Amazon Web Services (AWS) launched Amazon Elastic Transcoder in 2013 it served an important role in providing customers with a managed service for video-on-demand (VOD) transcoding. Since the release of AWS Elemental MediaConvert in 2017, continued improvements and new features have made it the more performant, cost-effective, and feature-rich VOD transcoding service. MediaConvert offers […]

Support for AWS Elemental MediaStore ending soon

When Amazon Web Services (AWS) launched AWS Elemental MediaStore during AWS re:Invent 2017, it served an important role in augmenting Amazon Simple Storage Service (Amazon S3) to provide robust live video origination. Over the last six years, Amazon S3 has made functional and performance improvements that make it more suitable as a live video streaming […]

Unlock the value of Media Archives with AWS

Efficiently managing vast media archives remains a significant challenge for content owners, particularly when faced with insufficient metadata for quick asset discovery and reuse. Traditional approaches to archive enrichment—whether through human effort and/or machine learning (ML)—often prove prohibitively expensive or time-consuming. In the following, we describe an innovative approach combining generative AI with ML to […]

PGA TOUR Brings TOURCast to Japan with AWS Cloud Infrastructure

In an effort to capture and disseminate better statistical data and bring fans closer to the game, the PGA TOUR debuted TOURCast in Japan at the 2024 ZOZO Championship. This is a result of its new innovative version of their scoring system, ShotLink powered by CDW. This marks the first time the PGA TOUR has […]

Sportradar delivers cloud-native OTT on AWS

This blog was co-written by Ing. Philipp Neuhofer MSc., Senior Domain Architect at Sportradar. Operating within the fast-growing over-the-top (OTT) services industry, Sportradar Group AG, a leading global sports technology company, has to keep pace with the industry’s high demands. Since Sportradar’s OTT service launched in 2016, there has seen rapid growth in demand for […]

Reinvent live sports search with generative AI on AWS

Imagine asking your TV, “When’s the next Formula One race?” and instantly getting accurate results. This is the future of live sports search, powered by generative AI. In an era where viewers expect quick and relevant information, traditional search methods often miss the mark, but a revolutionary solution is taking shape. Generative AI is transforming […]

How the Seattle Seahawks streamline game-day coverage using AI

AI-powered content automation system revolutionizes the Seattle Seahawks’ digital strategy, streamlining distribution of digital content, automating video uploads, transcripts, and summaries to enhance fan experience.

Getting started with AWS Elemental MediaLive Anywhere

The media and entertainment industry has been requesting more flexibility in how they manage their on-premises infrastructure. This includes how they distribute content locally, and contribute content to Media Services on Amazon Web Services (AWS), while maintaining quality and reliability. With the new feature AWS Elemental MediaLive Anywhere (MediaLive Anywhere), media customers now have the […]