AWS for M&E Blog

Category: Analytics

Global media companies enhance monetization and drive audience engagement with AWS

Late last year, AWS for Media & Entertainment (AWS for M&E) launched a new solution area focused on monetization. Through a combination of purpose-built AWS services and Partner offerings, AWS monetization solutions for M&E enable customers to simplify and modernize their advertising, licensing, subscription and marketing technology strategies, increase revenue across viewing platforms, and build […]

AWS and NHL unveil new NHL EDGE IQ Ice Tilt metric to help measure momentum during the game

Ice Tilt helps crack the code on how action on the ice translates to momentum shifts within the game While traditional stats like goals scored and save percentage are straightforward to track, more nuanced aspects of a hockey game have been deemed immeasurable – until now. For the first time ever, the National Hockey League […]

Build generative AI conversational search assistant on IMDb dataset using Amazon Bedrock and Amazon OpenSearch Service

This blog demonstrates how to use Large Language Models (LLMs), Amazon Bedrock, and Amazon OpenSearch Service to create a movie recommendations chatbot. The demonstration uses the IMDb and Box Office Mojo Movies/TV/OTT licensable data package, which provides a wide range of entertainment metadata. Many Amazon Web Services (AWS) media and entertainment (M&E) customers license IMDb […]

Ticketmaster optimizes add-on offers for fans with a unified, serverless data stream powered by AWS

For avid enthusiasts, seeing their favorite team, performer, or celebrity in person is the ultimate thrill. The journey to these experiences almost always begins with an online ticket purchase, and this is where Ticketmaster, the global ticket marketplace, delivers on its mission of creating seamless, personalized experiences that connect fans with the events and services […]

AWS demonstrates new monetization solutions at IBC 2023

With the announcement of the AWS for M&E Monetization solution area, Amazon Web Services (AWS) demonstrates new monetization solutions at IBC 2023 that enable media companies to maximize advertising revenue and drive customer engagement across platforms and channels. Ten AWS and AWS Partners feature solutions spanning the end-to-end media advertising lifecycle on stand 5.C90 at […]

Datazoom Feature Image

Real-time analytics for Amazon IVS live streaming with Datazoom on AWS

This blog post was co-authored by Tony Gentile (Datazoom), and Kerry Travilla (Datazoom). Introduction Observability of real user experiences is incredibly valuable for streaming service operators but can often be difficult or tedious to implement. Writing code to track every event from an application or video player is often prioritized lower than “getting things to […]

Photo of NASCAR race track with cars lined up at starting line

Accelerating Motorsports: How NASCAR delivers real-time racing data to broadcasters, racing teams, and fans

This blog post was co-authored by Chris Wolford, Managing Director, Event & Media Technology at NASCAR. Introduction The National Association for Stock Car Auto Racing (NASCAR) has a rich history that dates back to the late 1940s. Over the years, NASCAR has become one of the most popular motorsport organizations in the world, giving fans […]

Photo of judges on "X-Factor”,the award-winning TV music competition

Sky Italia improves performance, lowers costs 84 percent by insourcing its voting platform for live TV productions with AWS

Sky Italia is one of Europe’s leading media and entertainment companies and the largest pay TV provider in Italy. One of the biggest draws to the service is “X-Factor,” the award-winning TV music competition. A key part of the show is that the home viewing audience votes for their favorite performers, with the results tabulated […]

Stream with Evertz SaaS playout platform evertz.io

This blog was coauthored by Martin Whittaker (Evertz), Jeremy Blythe (Evertz), and Noor Hassan (Amazon Web Services). Introduction  Driven by industry-wide transformation, broadcasters, content owners, and content creators continue to reinvent ways of creating and sharing content in pursuit of greater efficiencies and faster and more effective processes. Evertz, an Amazon Web Services (AWS) Partner, recently […]

Endeavor Streaming unlocks new data opportunities in D2C streaming with AWS

This blog was co-authored by Ivy Lam and David Dwyer, Endeavor Streaming, and Kevin Yao and Simon Christie, AWS. As momentum for direct-to-consumer (D2C) streaming continues to build, more streaming providers are prioritizing audience personalization and retention. Though D2C streams provide a distinct advantage over traditional linear broadcasts when it comes to capturing first-party data, […]